2011 United States Corporate Use of Social Media

2011 United States Corporate Use of Social Media

The Implication of Social Media at Different Corporate Levels and Environments

RELEASE DATE
07-Dec-2011
REGION
North America
Research Code: N98E-01-00-00-00
SKU: IT02191-NA-MR_11946

$10,000.00

Special Price $7,500.00 save 25 %

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SKU
IT02191-NA-MR_11946

$10,000.00

$7,500.00 save 25 %

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Description

This study’s research objective was to gauge the usage trends of social media within a business context in the U.S. companies. The data was collected in May 2011, using web-based survey. The sample consisted of 2,006 users of social media technologies. Social media has already solidified its position in the business environment. Nearly 80 percent personally use social media for professional purposes. Facebook dominates for professional use, by personnel at all levels within companies. Half of companies claim to be fairly or well along in their social media use and development. Overall, the future is expected to be bright for social media within U.S. organizations.

Table of Contents

Use of Social Media at Different Corporate Levels and Environments in the United States

  • Use of Social Media in Companies Across the United States
Related Research
This studys research objective was to gauge the usage trends of social media within a business context in the U.S. companies. The data was collected in May 2011, using web-based survey. The sample consisted of 2,006 users of social media technologies. Social media has already solidified its position in the business environment. Nearly 80 percent personally use social media for professional purposes. Facebook dominates for professional use, by personnel at all levels within companies. Half of companies claim to be fairly or well along in their social media use and development. Overall, the future is expected to be bright for social media within U.S. organizations.
More Information
No Index Yes
Podcast No
Author Anna Kuberacka
Industries Information Technology
WIP Number N98E-01-00-00-00
Is Prebook No