2012 European Fleet Managers' Willingness to Pay for FMS

Voice of the Customer Study

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The overall objectives of this study are to investigate typical attitudes towards fleet telematics (fleet management system solutions), to understand the key feature and service expectations, to explore perceptions and willingness to pay for fleet telematics services, to examine vendor satisfaction and brand perceptions, and to look into vendor consideration and selection criteria. Data was collected in June and July 2012 by means of a panel-based survey in France, Germany, UK, Italy, and Benelux. A total of 155 decision makers or key influencers for fleet management solutions were surveyed and the finidings showed that vehicle management and fleet security and control are currently the two most-used services.

Table of Contents

2012 European Fleet Managers' Willingness to Pay for FMS, Customer Research on Fleet Managers' Willingness to Pay for Fleet Management SolutionsIntroductionContentOverview of the Commercial Vehicle Telematics MarketOverviewResearch Objectives and Method DetailsScopeExecutive SummarySummaryFleet Facts and Purchase Criteria Commercial VehicleFleet Facts and Purchase CriteriaFleet Management Solutions in Use TodayFleet Management SolutionsAttitude towards Fleet Management Solutions AttitudeFleet Management Solutions—Awareness and FamiliarityAwareness and FamiliarityFuture Interest in Fleet Management ServicesFuture InterestWillingness to Pay and Business ModelsWillingness to PayVendor Consideration and Selection Criteria For Fleet Management SolutionsVendor Consideration and SelectionKey ConclusionsLast WordAppendicesAdditional InformationThe Frost & Sullivan StoryFrost & Sullivan Details




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