2013 North American Mobile Enterprise Applications

2013 North American Mobile Enterprise Applications

Opportunities Within Enterprises

RELEASE DATE
21-Jan-2014
REGION
North America
Research Code: NCA0-01-00-00-00
SKU: TE00373-NA-CR_01919

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TE00373-NA-CR_01919

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Description

Mobile worker applications continue to expand throughout the North American business sector. This research service analysed a survey conducted in 2013 with responses from North American decision makers who were responsible for purchasing mobile software applications. The analysis focuses on the current use of and future decision-making behaviors toward mobile enterprise applications, specifically: mobile asset tracking, mobile sales force automation (SFA), mobile workforce management, and wireless email solutions. While the overall growth picture seems positive for mobile worker apps, it is imperative that providers monitor customers’ forward-planning and quickly identify and address the reasons behind any unexpected dips in deployments.

Table of Contents

Research Objectives and Methodology

Methodology

Executive Summary

Executive Summary (continued)

Executive Summary (continued)

Executive Summary (continued)

Executive Summary (continued)

Executive Summary (continued)

Market Overview

Market Definitions

Deployment of Mobile Software Applications for Employees

Mobile Worker Apps Users

Pros and Cons for Providing Mobile Apps to Employees

Usage of Mobility Management Platforms

Impact of Perceived Necessity on Deployment

Impact of Attitudes on Deployment: Very Necessary Versus Somewhat or Not at All Necessary

The Necessity of Specific Mobile Application Categories

Deployment Plans for Specific Mobile Application Categories

Deployment Plans for Other Mobile Applications

Deployment Plans for Other Mobile Applications (continued)

Overall Satisfaction with Selected Mobile Apps

Business Impacts of Selected Mobile Apps

Drivers of Satisfaction with Selected Mobile Apps

Mobile Solution Implementation—How it Occurred

How a Mobile Solution is Introduced

Where Mobile Solution Implementation is Occurring

Barriers to Cloud-based Mobile Apps

Usage of Mobile Handheld Devices

Importance of Mobile Applications Exploiting Devices’ Native Capabilities

Matrix to Guide the Strategic Prioritization of Needs When Selecting Mobile Business Application Partners/Brands

Strategic Prioritization of Needs When Selecting Mobile Business Application Partners

Strategic Prioritization of Needs When Selecting Mobile Business Application Partners (continued)

Preferred Strategic Partners for Selecting, Purchasing, and Implementing Mobile Apps

Strategic Prioritization of Needs When Selecting Mobile Business Application Brands

Strategic Prioritization of Needs When Selecting Mobile Business Application Brands (continued)

Technical Note—Understanding Brand Maps

Wireless Email Brand Map—Wireless Email Brands and Influential Attributes

Wireless Email Brand Map—Wireless Email Brands and Their Associations to One Another

Wireless Email Brand Map—Wireless Email Brands and Influential Attributes Analysis

Impact of Strategic Drivers on Overall Satisfaction with Wireless Email Solution Providers

Mobile SFA Brand Map—Mobile SFA Brands and Influential Attributes

Mobile SFA Brand Map—Mobile SFA Brands and Their Associations to One Another

Mobile SFA Brand Map—Mobile SFA Brands and Influential Attributes Analysis

Mobile Workforce Management Brand Map—Mobile Workforce Management Brands and Influential Attributes

Mobile Workforce Management Brand Map—Mobile Workforce Management Brands and Their Associations to One Another

Mobile Workforce Management Brand Map—Mobile Workforce Management Brands and Influential Attributes Analysis

Mobile Asset Tracking Brand Map—Mobile Asset Tracking Brands and Influential Attributes

Mobile Asset Tracking Brand Map—Mobile Asset Tracking Brands and Their Associations to One Another

Mobile Asset Tracking Brand Map—Mobile Asset Tracking Brands and Influential Attributes Analysis

Top Barriers to Mobile Solution Adoption in “Disinterested” Segment

Top Barriers to Mobile Solution Adoption in “Planners” Segment

Legal Disclaimer

Necessity of Wireless Email in Meeting Business Goals by Country

Necessity of Wireless Email in Meeting Business Goals by Number of Employees

Necessity of Mobile SFA in Meeting Business Goals by Country

Necessity of Mobile SFA in Meeting Business Goals by Number of Employees

Necessity of Mobile Workforce Management in Meeting Business Goals by Country

Necessity of Mobile Workforce Management in Meeting Business Goals by Number of Employees

Necessity of Mobile Asset Tracking in Meeting Business Goals by Country

Necessity of Mobile Asset Tracking in Meeting Business Goals by Number of Employees

Number of Apps Deployed for Employees on their Mobile Handheld Device

Number of Apps Deployed for Employees on their Mobile Handheld Device by Country

Number of Apps Deployed for Employees on their Mobile Handheld Devices by Number of Employees

Number of Apps Expected to be Introduced to Employees on their Mobile Handheld Devices by Country

Number of Apps Expected to be Introduced to Employees on their Mobile Handheld Devices by Number of Employees

Mobile Worker Apps Users by Country

Mobile Worker Apps Users by Number of Employees

Reasons For Providing Mobile Apps to Employees by Country

Reasons For Providing Mobile Apps to Employees by Number of Employees

Reasons Against Providing Mobile Apps to Employees by Country

Reasons Against Providing Mobile Apps to Employees by Number of Employees

Usage of Mobility Management Platforms by Country

Usage of Mobility Management Platforms by Number of Employees

Strategic Partners for Selecting, Purchasing, and Implementing Mobile Apps by Country

Strategic Partners for Selecting, Purchasing, and Implementing Mobile Apps by Number of Employees

Criteria in the Decision to Use a Mobile Business Apps Partner by Country

Criteria in the Decision to Use a Mobile Business Apps Partner by Number of Employees

Criteria in the Decision to Use a Mobile Business Apps Brand by Country

Criteria in the Decision to Use a Mobile Business Apps Brand by Number of Employees

Current Status of Wireless Email

Current Status of Mobile SFA

Current Status of Mobile Workforce Management

Current Status of Mobile Asset Tracking

Current Status of Machine-to-Machine (M2M) Remote Monitoring and Diagnostics

Current Status of Fleet Tracking and Management

Current Status of Employee-to-Employee Social Media (on Mobile Devices)

Current Status of Mobile Access to Internal Corporate Database(s)

Current Status of Standalone Mobile Video Capture

Current Status of Standalone Mobile Corporate Instant Messaging

Current Status of Mobile Supply Chain Management

Top Barriers to Wireless Email Adoption in “Disinterested” Segment

Top Barriers to Wireless Email Adoption in “Disinterested” Segment

Top Barriers to Wireless Email Adoption in “Planners” Segment

Top Barriers to Wireless Email Adoption in “Planners” Segment

Top Barriers to Mobile SFA Adoption in “Disinterested” Segment

Top Barriers to Mobile SFA Adoption in “Disinterested” Segment by

Top Barriers to Mobile SFA Adoption in “Planners” Segment

Top Barriers to Mobile SFA Adoption in “Planners” Segment

Top Barriers to Mobile Workforce Management Adoption in “Disinterested” Segment

Top Barriers to Mobile Workforce Management Adoption in “Disinterested” Segment

Top Barriers to Mobile Workforce Management Adoption in “Planners” Segment

Top Barriers to Mobile Workforce Management Adoption in “Planners” Segment

Top Barriers to Mobile Asset Tracking Adoption in “Disinterested” Segment

Top Barriers to Mobile Asset Tracking Adoption in “Disinterested” Segment by

Top Barriers to Mobile Asset Tracking Adoption in “Planners” Segment

Top Barriers to Mobile Asset Tracking Adoption in “Planners” Segment by

Mobile Handheld Devices Utilized with Wireless Email by Country

Mobile Handheld Devices Utilized with Wireless Email by Number of Employees

Mobile Handheld Devices Utilized with Mobile SFA by Country

Mobile Handheld Devices Utilized with Mobile SFA by Number of Employees

Mobile Handheld Devices Utilized with Mobile Workforce Management by Country

Mobile Handheld Devices Utilized with Mobile Workforce Management by Number of Employees

Overall Satisfaction with Wireless Email

Overall Satisfaction with Mobile SFA

Overall Satisfaction with Mobile Workforce Management

Overall Satisfaction with Mobile Asset Tracking

Implementation of Wireless Email by Country

Implementation of Wireless Email by Number of Employees

Implementation of Mobile SFA by Country

Implementation of Mobile SFA by Number of Employees

Implementation of Mobile Workforce Management by Country

Implementation of Mobile Workforce Management by Number of Employees

Implementation of Mobile Asset Tracking by Country

Implementation of Mobile Asset Tracking by Number of Employees

Impact on Business of Wireless Email by Country

Impact on Business of Wireless Email by Number of Employees

Impact on Business of Mobile SFA by Country

Impact on Business of Mobile SFA by Number of Employees

Impact on Business of Mobile Workforce Management by Country

Impact on Business of Mobile Workforce Management by Number of Employees

Impact on Business of Mobile Asset Tracking by Country

Impact on Business of Mobile Asset Tracking by Number of Employees

Importance of Mobile Apps that Fully Exploit Device’s Native Capabilities

Approach to Introducing New Mobile Apps by Country

Approach to Introducing New Mobile Apps by Number of Employees

Implementation of Mobile Apps by Country

Implementation of Mobile Apps by Number of Employees

Barriers to Using Cloud-based Mobile Apps by Country

Barriers to Using Cloud-based Mobile Apps by Number of Employees

Best Brand of Wireless Email

Primary Brand of Wireless Email

Best Brand of Mobile SFA

Primary Brand of Mobile SFA

Best Brand of Mobile Workforce Management

Primary Brand of Mobile Workforce Management

Best Brand of Mobile Asset Tracking

Primary Brand of Mobile Asset Tracking

Respondents by Country

Number of Employees in the Entire Organization

Role in Organization’s Decisions to Provide Mobile Apps to Employees

Industry Representation

The Frost & Sullivan Story

What Makes Us Unique

TEAM Methodology

Our Global Footprint 40+ Offices

Related Research
Mobile worker applications continue to expand throughout the North American business sector. This research service analysed a survey conducted in 2013 with responses from North American decision makers who were responsible for purchasing mobile software applications. The analysis focuses on the current use of and future decision-making behaviors toward mobile enterprise applications, specifically: mobile asset tracking, mobile sales force automation (SFA), mobile workforce management, and wireless email solutions. While the overall growth picture seems positive for mobile worker apps, it is imperative that providers monitor customers forward-planning and quickly identify and address the reasons behind any unexpected dips in deployments.
More Information
No Index Yes
Podcast No
Industries Telecom
WIP Number NCA0-01-00-00-00
Is Prebook No