2014 US Automotive Technicians’ Choice
Opportunities in the Automotive Tools Market
26-Aug-2014
North America
Tracker
$20,000.00
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This report aims to understand the automotive repair tool industry through automotive technicians since 2007 and identify market opportunities. Hand tools are the most commonly purchased automotive tools in 2013, followed by power tools. Tools storage devices have the lowest rate of all, which is most likely because of their purpose (storage) and the character (sturdy build). Reliability is identified as a top influential factor across all auto tools surveyed. Snap-on is the most prevalently owned brand. Snap-on’s dominance, however, in the auto tools market varies, with its largest gap in the handheld diagnostic tools market. Overall, technicians most prevalently use mobile tool distributors for their auto tool purchases.
Research Objectives
Methodology
Methodology (continued)
Automotive Technician Profile: Shop Type and Region
Auto Tools Purchase Rate
Most Influential Factors in the Purchase Decision Process
Brand Dominance versus Fragmentation by Auto Tool
Most Prevalent Purchase Channel Trends: Mobile Tool Distributor
Matrix to Guide the Strategic Prioritization of Needs When Selecting Auto Tools
Strategic Prioritization of Power Tools
Additional Insights: Strategic Prioritization of Power Tools
Top Ownership Brand Shares Over Time: Power Tools
Technical Note: Understanding Brand Maps
Brand Map: Power Tools
Brand Reputation Gap: Power Tools
Interpreting Word Clouds: What is Most Commonly Said
Word Cloud: Power Tools
Distribution Channels Over Time: Power Tools
Strategic Prioritization of Hand Tools
Additional Insights: Strategic Prioritization of Hand Tools
Top Ownership Brand Shares Over Time: Hand Tools
Brand Map: Hand Tools
Brand Reputation Gap: Hand Tools
Word Cloud: Hand Tools
Distribution Channels Over Time: Hand Tools
Strategic Prioritization of Handheld Diagnostic Tools
Additional Insights: Strategic Prioritization of Handheld Diagnostic Tools
Top Ownership Brand Shares Over Time: Handheld Diagnostic Tools
Brand Map: Handheld Diagnostic Tools
Brand Reputation Gap: Handheld Diagnostic Tools
Word Cloud: Handheld Diagnostic Tools
Distribution Channels Over Time: Handheld Diagnostic Tools
Strategic Prioritization of Pneumatic/Air Tools
Additional Insights: Strategic Prioritization of Pneumatic/Air Tools
Top Ownership Brand Shares Over Time: Pneumatic/Air Tools
Brand Map: Pneumatic/Air Tools
Brand Reputation Gap: Pneumatic/Air Tools
Word Cloud: Pneumatic/Air Tools
Distribution Channels Over Time: Pneumatic/Air Tools
Strategic Prioritization of Tool Storage Devices
Additional Insights: Strategic Prioritization of Tool Storage Devices
Top Ownership Brand Shares Over Time: Tool Storage Devices
Brand Map: Tool Storage Devices
Brand Reputation Gap: Tool Storage Devices
Word Cloud: Tool Storage Devices
Distribution Channels Over Time: Tool Storage Devices
Shop and Technician Profile
Shop and Technician Profile (continued)
Purchase Decision Process by Auto Tool
Legal Disclaimer
Study Definitions
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Global Perspective
Industry Convergence
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Deliverable Type | Tracker |
---|---|
No Index | Yes |
Podcast | No |
Author | Stephen Spivey |
Industries | Automotive |
WIP Number | NE1D-01-00-00-00 |
Is Prebook | No |