2016 North American Mobile Enterprise Applications

Opportunities within Enterprises

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The overall research objective was to measure the current use and future decision-making behavior toward mobile enterprise applications, including some specific focus on mobile asset tracking (MAT), mobile sales force automation (MSFA), mobile workforce management (MWM), and mobile supply chain management (MSCM) software solutions. Interest in mobile business-to-employee (B2E) software applications remains high and stable. In 2016, 83% of respondent companies reported deploying at least 1 mobile worker app. The largest proportion of businesses (23%) have implemented between 20 and 49 separate apps. This market is expected to continue exhibiting strong growth. Looking forward, about 84% of respondent companies p

Table of Contents

Research Objectives and MethodologyResearch Objectives and MethodologyMethodologyExecutive SummaryExecutive SummaryExecutive Summary (continued)Executive Summary (continued)Executive Summary (continued)Executive Summary (continued)Executive Summary (continued)Market Overview and DefinitionsMarket OverviewMarket DefinitionsToday’s Mobile Worker Apps—An OverviewCurrent and Planned Deployment of Mobile Software Apps for EmployeesMobile Worker App Users by TypePros and Cons for Providing Mobile Apps to EmployeesPercent of Employees Using Company-approved Mobile Apps Employee Use of Unauthorized Mobile AppsMobile Worker App Strategy Compared to Competitors’ by Country and Organization SizeWearable Device Use by Country and Organization SizeMobile Devices—BYOD versus Company OwnedTypes of Company-owned Mobile Devices Issued and Personally Owned Mobile Devices SupportedMobile Operating Systems Supported Company’s Approach to BYODMobile Operating Systems Preferred for BYODUse of an Enterprise Mobility Management PlatformCurrent and Planned Use of an Enterprise Mobility Management PlatformReasons for Not Implementing an EMM PlatformInsights for Mobility PartnersKey Parties in the Mobile App Decision ProcessStrategic Partners for Selecting and Implementing Mobile AppsTop Criteria Used to Select a Mobile Business Apps PartnerPreferred Type of Mobile Business AppTop Criteria Used to Select a Specific Prepackaged Mobile Business AppMobile Enterprise App Use DetailsDeployment Plans for Specific Mobile App CategoriesDeployment Plans for Specific Mobile App Categories (continued)Deployment Plans for Specific Mobile App Categories (continued)Additional Mobile Apps Used for Work Purposes by Organization SizeSatisfaction with Selected Mobile Apps Business Impacts of Selected Mobile Apps Mobile Solution Implementation—How it OccurredWhere Mobile Solution Implementation is OccurringBarriers to Cloud-based Mobile AppsUse of Mobile Handheld DevicesBarriers to Future Adoption Among Current Non-usersTop Barriers to Mobile Solution Adoption in the Disinterested Segment Top Barriers to Mobile Solution Adoption in the Planners SegmentDemographicsRole/Responsibility in the OrganizationRole Currently Have in the Organization’s Decision to Provide Mobile Apps to EmployeesTop IndustriesLegal DisclaimerThe Frost & Sullivan StoryThe Frost & Sullivan StoryValue Proposition: Future of Your Company & CareerGlobal PerspectiveIndustry Convergence360º Research PerspectiveImplementation ExcellenceOur Blue Ocean Strategy

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