Adoption of Premium Mobile Applications - The U.S. Perspective in 2010

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Frost & Sullivan conducted 2010 survey research that targeted North American enterprise mobile and wireless purchase decision-makers. This study examines the feedback from 205 U.S. companies regarding four premium mobile application categories: mobile office, mobile workforce management, mobile sales force automation, and next-generation fleet management. Survey topics include: deployment plans, adoption barriers, ROI metrics, customer satisfaction levels, mobile devices utilized, brand awareness, and on-premise vs. hosted implementations. U.S. wireless carrier portfolios and initial revenue forecasts are also presented. The overall story is a positive one -- and includes recommendations for capturing the next level of sales prospects.

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Adoption of Premium Mobile Applications - The U.S. Perspective in 2010Premium Mobile Applications in the U.S. Business SectorIntroduction




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