Analysis of the Global Enterprise Social Networking Market

Increasing Awareness and Improving Value Propositions are Driving Adoption


Adoption of enterprise social networking is not as nascent as many casual observers of the market would perceive. Adoption is already widespread, with market share highly concentrated among the top five providers. To the benefit of enterprise customers, providers are adding value to their solutions in order to compete better, including bundling and integration with business software and infrastructure, deployment options, customization capabilities, low-cost or free subscriptions, high-touch service support, and depth of features. As more value is added, enterprise social networking is ever-more capable of truly transforming how collaboration takes place within business work flows.

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Table of Contents

Executive SummaryExecutive SummaryExecutive Summary (continued)Executive Summary—Market Engineering MeasurementsExecutive Summary—Market Engineering Measurements (continued)Executive Summary—CEO’s PerspectiveMarket OverviewMarket Overview—DefinitionsMarket Overview—DefinitionsMarket Overview—Key Questions This Study Will AnswerMarket Overview—Distribution Channel Discussion Market Overview—Distribution Channel Discussion External Challenges: Drivers and Restraints—Total Enterprise Social Networking MarketDrivers and RestraintsDrivers ExplainedDrivers Explained (continued)Drivers Explained (continued)Restraints ExplainedRestraints Explained (continued)Restraints Explained (continued)Forecast and Trends—Total Enterprise Social Networking MarketForecast AssumptionsForecast Assumptions (continued)Total Enterprise Social Networking Market—Installed User Base and ForecastTotal Enterprise Social Networking Market—Installed Paid User Base ForecastTotal Enterprise Social Networking Market—Installed Unpaid User Base and ForecastInstalled User Base and Forecast DiscussionPricing Trends and Forecast DiscussionEnterprise Social Networking Market—Demand AnalysisDemand Analysis—Market Share by Type of Subscription Today versus FutureDemand Analysis DiscussionDemand Analysis—Deployment Models Demand Analysis—By IndustryDemand Analysis—Adoption Status By Company SizeMarket Share and Competitive Analysis— Total Enterprise Social Networking MarketCompetitive Analysis—Market Share Competitive Analysis—Market ShareCompetitive EnvironmentTop CompetitorsTop Competitors (continued)Top Competitors (continued)Other CompetitorsOther Competitors (continued)Competitive Factors and AssessmentThe Last WordThe Last Word—Predictions The Last Word—Recommendations Legal DisclaimerAppendixMarket Engineering MethodologyMarket Engineering MeasurementsMarket Engineering Measurements (continued)Additional Sources of Information on Enterprise Social NetworkingPartial List of Companies InterviewedLearn More—Next Steps




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