Analysis of the Global Online Analytics Market

Online Analytics Solutions Power Multichannel Digital Marketing

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The online analytics market is vibrant and dynamic. Though the value of online analytics is most immediately obvious in the realm of digital marketing, a shortage of expertise that can optimize available solutions exists. Online analytics are part of a larger trend toward big data and the use of complex algorithms to reveal market insights. These insights can inform strategies and create a competitive edge. Frost & Sullivan spoke with 17 vendors and multiple end users to create a thorough market analysis. Figures include total market size and projections, regional analysis, and similar metrics for five subcategories of analytics: Web, mobile, online video, social, and apps.

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Analysis of the Global Online Analytics Market, The Global Online Analytics MarketStudy on the Global Online Analytics MarketGlobal Online Analytics Research




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