Analysis of the Global Online Video Platforms Market

Analytics, Personalization, and Monetization are Becoming Key Differentiators

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The online video platforms (OVP) market is relatively young and evolving. OVPs are increasingly being used as a digital marketing and training tool for enterprises, and as a monetization avenue in the media and entertainment industry. This study discusses key drivers, restraints, and risks in the global OVP market, as well as regional and segment revenue forecasts and assessments. The base year is 2013; the forecast period is 2014 to 2019. Predictions about the market and recommendations for participants are provided. Information has been obtained from interviews with 20 OVPs around the world and secondary research.

Table of Contents

Executive SummaryExecutive SummaryExecutive Summary (continued)Executive Summary (continued)Executive Summary—Market Engineering MeasurementsExecutive Summary—Market Engineering Measurements (continued)Executive Summary—CEO’s PerspectiveMarket OverviewMarket Overview—DefinitionsMarket Overview—Focus of AnalysisMarket Overview—SegmentationMarket Overview—Digital Media Value ChainMarket Overview—Digital Media Value Chain (continued) Market Overview—OVP VendorsMarket Overview—OVP Vendors (continued)Market Overview—OVP CustomersMarket Overview—Key Questions This Study Will AnswerExternal Challenges: Drivers and Restraints—Total OVP MarketDrivers and RestraintsDrivers ExplainedDrivers Explained (continued)Restraints Explained Restraints Explained (continued)Restraints Explained (continued)Risks, Challenges, and Assumptions Forecast and Trends—Total OVP MarketForecast AssumptionsForecast Assumptions (continued) Total OVP Market—Revenue ForecastRevenue Forecast DiscussionPercent Revenue Forecast by RegionPricing TrendsTechnology TrendsTechnology Trends (continued)Technology Trends (continued) Business TrendsBusiness Trends (continued)Demand Analysis—Total OVP MarketThe Evolving OVP SpaceThe Evolving OVP Space (continued)The Evolving OVP Space (continued)Who is Encroaching?Market Share and Competitive Analysis—Total OVP MarketCompetitive Analysis—Market ShareCompetitive EnvironmentCompetitive LandscapeCompetitive Factors and AssessmentMarket Share and Vendor Analysis—Market Leader Market Share and Vendor Analysis—Market ChallengersMarket Share and Vendor Analysis—Market Challengers (continued)Market Share and Vendor Analysis—ContendersMarket Share and Vendor Analysis—Emerging and Receding ParticipantsHot Company Watch ListHot Company Watch List—RAMPHot Company Watch List—RAMP (continued)Hot Company Watch List—MediaPlatformHot Company Watch List—MediaPlatform (continued)Enterprise Segment BreakdownEnterprise Segment BreakdownEnterprise Segment—Market Engineering MeasurementsEnterprise Segment—Drivers and RestraintsEnterprise Segment—Drivers ExplainedEnterprise Segment—Drivers Explained (continued)Enterprise Segment—Drivers Explained (continued)Enterprise Segment—Drivers Explained (continued)Enterprise Segment—Drivers Explained (continued)Enterprise Segment—Restraints ExplainedEnterprise Segment—Restraints Explained (continued) Enterprise Segment—Restraints Explained (continued) Enterprise Segment—Restraints Explained (continued) Enterprise Segment—Restraints Explained (continued) Enterprise Segment—Restraints Explained (continued)Enterprise Segment—Revenue Forecast Media and Entertainment Segment BreakdownMedia and Entertainment Segment BreakdownMedia and Entertainment Segment—Market Engineering MeasurementsMedia and Entertainment Segment—Drivers and RestraintsMedia and Entertainment Segment—Drivers ExplainedMedia and Entertainment Segment—Drivers Explained (continued)Media and Entertainment Segment—Drivers Explained (continued)Media and Entertainment Segment—Drivers Explained (continued)Media and Entertainment Segment—Drivers Explained (continued)Media and Entertainment Segment—Restraints Explained Media and Entertainment Segment—Restraints Explained (continued)Media and Entertainment Segment—Restraints Explained (continued)Media and Entertainment Segment—Restraints Explained (continued)Media and Entertainment Segment—Restraints Explained (continued)Media and Entertainment Segment—Restraints Explained (continued)Media and Entertainment Segment—Revenue Forecast NALA BreakdownNALA Breakdown—Latin America NALA Breakdown—Latin America (continued)NALA Breakdown—North AmericaNALA Enterprise Segment—Revenue ForecastNALA Media and Entertainment Segment—Revenue ForecastNALA Breakdown—Revenue Forecast DiscussionEMEA BreakdownEMEA Breakdown—Scandinavian CountriesEMEA Breakdown—Western EuropeEMEA Breakdown—The Middle EastEMEA Enterprise Segment—Revenue ForecastEMEA Media and Entertainment Segment—Revenue ForecastEMEA Breakdown—Revenue Forecast DiscussionAPAC BreakdownAPAC BreakdownAPAC Breakdown (continued)APAC Enterprise Segment—Revenue ForecastAPAC Media and Entertainment Segment—Revenue ForecastAPAC Breakdown—Revenue Forecast DiscussionThe Last WordThe Last Word—Predictions The Last Word—Recommendations Legal DisclaimerAppendixMarket Engineering MethodologyMarket Engineering MeasurementsMarket Engineering Measurements (continued)Partial List of Companies InterviewedLearn More—Next Steps




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