Benchmarking Biotechnology Companies in Australia and New Zealand

 


This Research Service gives an extensive coverage of the Australian and New Zealand Biotechnology Industries. The study has be classified based on five key value drivers of the industry namely the Environmental Factors, Research and Development, Branding, Partnerships and Distribution. Every value driver has been disucced at length with statistical information. Apart from this, a list of startegic recommendations are given on identification of the grey areas in the industry. Finally awards are presented for those companies who have showed excellence in the industry.

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This Research Service gives an extensive coverage of the Australian and New Zealand Biotechnology Industries. The study has be classified based on five key value drivers of the industry namely the Environmental Factors, Research and Development, Branding, Partnerships and Distribution. Every value driver has been disucced at length with statistical information. Apart from this, a list of startegic recommendations are given on identification of the grey areas in the industry. Finally awards are presented for those companies who have showed excellence in the industry.

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Table of Contents

Benchmarking Biotechnology Companies in Australia and New Zealand, Executive SummaryOverview Overview of Biotechnology SectorsIntroduction to the Biotechnology Markets in Australia and New ZealandIntroduction to the Biotechnology MarketsBenchmarking the Biotechnology Market in Australia and New ZealandBenchmarking the Biotechnology MarketsResearch FindingsBenchmarking Value DriversConclusionWhere are we headed?Benchmarking Biotechnology Companies in Australia and New Zealand, Snapshot of Biotechnology Industry in Australia and New ZealandResearch Scope and MethodologyResearch Scope and MethodologyMarket OverviewMarket OverviewChallenges Facing the Biotechnology IndustryOverviewMarket DriversMarket DriversMarket RestraintsMarket RestraintsKey Geographical HubsKey Geographical HubsSWOT AnalysisSWOT AnalysisMarket and Technology TrendsMarket and Technology TrendsFuture OutlookFuture OutlookBenchmarking Biotechnology Companies in Australia and New Zealand, Segment AnalysisOverview of Market SegmentsIntroductionHuman Health and TherapeuticsHuman Health and TherapeuticsAgricultural BiotechnologyAgricultural BiotechnologyDevices Diagnostics and ServicesDevices Diagnostics and ServicesGenomics and ProteomicsGenomics and ProteomicsFood BiotechnologyFood BiotechnologyBenchmarking Biotechnology Companies in Australia and New Zealand, Value Drivers of the Biotechnology IndustryBenchmarking Biotech Companies along Value DriversIntroductionBenchmarking Environmental FactorsBenchmarking Environmental FactorsBenchmarking R&D InnovationBenchmarking R&D InnovationBenchmarking BrandingBenchmarking BrandingBenchmarking Partnerships and AlliancesBenchmarking Partnerships and AlliancesBenchmarking Logistics ManagementBenchmarking DistributionConclusionWhere are we headed?Benchmarking Biotechnology Companies in Australia and New Zealand, Benchmarking Environmental FactorsIntroductionIntroductionChallenges, Drivers, Restraints facing the Biotechnology IndustryOverviewGovernment Support in Australia and New ZealandGovernment SupportCompetition from Other Asian CountriesCompetition from other Asian CountriesInvestment in Biotechnology Industries in Australia and New ZealandInvestment in Biotechnology Industry in Australia and New ZealandRanking Australia and New Zealand vis-à-vis other biotechnology hubs in Asia PacificRanking Australia and New Zealand vis-a-vis other biotechnology hubs in AustraliaConclusionWhere are we headed?Benchmarking Biotechnology Companies in Australia and New Zealand, Benchmarking R&D InnovationIntroductionIntroductionThe Management of R&DR&D ManagementMarket Engineering MeasurementsMarket Engineering MeasurementsR&D GovernanceR&D GovernanceOrganization IssuesOrganization IssuesR&D ProcessesR&D ProcessesBest Practices in R&D: A Case StudyCase Study- Siemens Medical SolutionsConclusionWhere are we headed?Benchmarking Biotechnology Companies in Australia and New Zealand, Benchmarking BrandingIntroductionIntroductionBranding Biotech Drugs: A Reality CheckBranding Biotech DrugsMarketing Support during Clinical Phases and Post LaunchOverviewTop BrandsTop Brands in the MarketPositioning StrategyPositioning StrategyPricing AnalysisPricing AnalysisBest Practice in Brand Management: Some Case StudiesBest Practice in Brand Management- Case StudiesConclusionWhere are we headed?Benchmarking Biotechnology Companies in Australia and New Zealand, Benchmarking Patnerships and AlliancesIntroductionIntroductionEssentials for Partnerships and AlliancesOverviewThe Management of Strategic AlliancesThe Management of Strategic AlliancesInvestment PartnersInvestment PartnersTechnology PartnersTechnology PartnersMarketing PartnersMarketing PartnshipsBest Practice in Strategic Alliance: A Case StudyCase Study- Netkar Pulmonary SystemsConclusionWhere are we headed?Benchmarking Biotechnology Companies in Australia and New Zealand, Benchmarking Logistics ManagementIntroductionIntroductionThe Mangement of Distribution of Biotechnology ProductsThe Management of Distribution of Biotechnology ProductsDistribution StrategyDistribution StrategyDistribution PartnersDistribution PartnersDistribution InfrastructureMarketing PartnersBest Practice in Distribution- A Case StudyCase Study- Dell ComputersConclusionWhere are we headed?Benchmarking Biotechnology Companies in Australia and New Zealand, Strategic RecommendationsStrategic RecommendationsSpecialize in core areas onlyFocus on demand estimation in the pre-conception phase itselfBuild on Key PartnershipsFocus on Brand BuildingRe-look into organization issuesTailor all processes keeping customer at the centre of focusBenchmarking Biotechnology Companies in Australia and New Zealand, Frost & Sullivan Awards2005 Frost & Sullivan AwardsGrowth Strategy Leadership AwardProduct Innovation AwardTechnology Leadership AwardTechnology Innovation AwardProduct Line Strategy Leadership AwardProduct Differentiation Innovation Award




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