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Big Data & Analytics: Risk, Reward and Return on Investment

 

  • Research Code : 9A37-00-21-00-00
  • SKU : IT00238-NA-SF_01234
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  • Release Date : 31-Jul-2015
  • Region : North America
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This report puts the risks, rewards, and ROI questions about Big Data and analytics into a clearer perspective; first, by contrasting BDA solutions with the ill-fated 1990s enterprise software suites; then, by highlighting the experience of early BDA adopters; and, finally, by suggesting how organizations that are still on the BDA sidelines, and the vendors who are trying to attract them, can move forward with more reasonable expectations for their BDA investments. It should be useful to both buyers and sellers of BDA solutions, and to others with a general interest in this fascinating market.
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