Competitive Benchmarking of Passenger Vehicle Companies in Korea

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Table of Contents

Competitive Benchmarking of Passenger Vehicle Companies in Korea, Executive SummaryExecutive SummaryMarket OverviewResearch ContentMarket AnalysisSummary of Major FindingsCompetitive Benchmarking of Passenger Vehicle Companies in Korea, The South Korean Passenger Vehicle MarketThe South Korean Passenger Vehicle MarketMarket OverviewCurrent Market ScenarioBenchmarking AnalysisConclusionCompetitive Benchmarking of Passenger Vehicle Companies in Korea, Competitive OverviewCompetitive OverviewIntroductionAutomaker Evolution ModelCompany BackgroundCompetitive Benchmarking of Passenger Vehicle Companies in Korea, Product Portfolio Benchmarking AnalysisProduct Portfolio Benchmarking AnalysisIntroductionProduct Portfolio Benchmarking of Less than 1500 cc SegmentProduct Portfolio Benchmarking of 1500 cc to 2000 cc SegmentProduct Portfolio Benchmarking of 2001 cc to 3000 cc SegmentWarranty Benchmarking AnalysisConclusionCompetitive Benchmarking of Passenger Vehicle Companies in Korea, Brand Promotion Benchmarking AnalysisBrand Promotion Benchmarking AnalysisIntroductionBrand Positioning Benchmarking AnalysisAdvertising Strategy by Type of AutomakerAdvertising Strategy by Media VehicleEmerging TrendsProduct Promotion Benchmarking AnalysisConclusionCompetitive Benchmarking of Passenger Vehicle Companies in Korea, Distribution and After-sales Strategy Benchmarking AnalysisDistribution and After-sales Strategy Benchmarking AnalysisIntroductionEvolution of the South Korean Vehicle Distribution NetworkDistribution Network Analysis: Domestic CarmakersDistribution Network Analysis: Foreign CarmakersAfter-sales Strategy Benchmarking AnalysisCost of Ownership Bencmarking AnalysisConclusionCompetitive Benchmarking of Passenger Vehicle Companies in Korea, Business Strategy Benchmarking AnalysisBusiness Strategy Benchmarking AnalysisIntroductionDomestic CompetitorsForeign CompetitorsConclusionCompetitive Benchmarking of Passenger Vehicle Companies in Korea, Strategic RecommendationsStrategic RecommendationsIntroductionStrategic Recommendations to Domestic CompetitorsStrategic Recommendations to Foreign CompetitorsConclusionCompetitive Benchmarking of Passenger Vehicle Companies in Korea, Company DatabaseDatabase of Key Industry ParticipantsDomestic Automobile ManufacturersForeign Automobile ManufacturersIndustry Organizations




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