Consumer Communication Preferences Survey: Utilizing Consumers' Perception to Meet Their Needs

USD 3,500

* Required Fields

USD 3,500


Be the first to review this product

Since 2009, Stratecast has conducted an annual North American Consumer Communication Services (CCS) Survey. This survey is designed to understand consumer perceptions on landline phone, wireless/cellular phone, Internet access and subscription video services. As well as, identify consumers’ use of technologies such as over-the-top (OTT) and Internet access.

This report will examine services consumers prefer, factors that contribute to their purchasing decisions, satisfaction levels with their services, and how, when and where they use those services.

Table of Contents

Consumer Communication Preferences Survey: Utilizing Consumers' Perception to Meet Their NeedsExecutive SummaryExecutive SummaryConsumer Communication Services SurveySurvey StructureDemographicsConsumer PerceptionsCommunication Services – PreferencesCommunication Services - Consumer Satisfaction (Mean)Bundle Versus Separate ServicesInternet ServicesContent ConsumptionContent Consumption- Average Time SpentWireless ServicesCellular ServicesTelevision and Streaming Video ServicesLast WordLast WordLegal Disclaimer




Related Research

Release Date : 28-Nov-17

Region : North America

Release Date : 25-Oct-17

Region : North America

Release Date : 18-Oct-17

Region : North America

Release Date : 22-Aug-17

Region : North America

Why Frost & Sullivan

Working with the CEO’s growth team to create a vision based on a transformation growth strategy

Creating content-based digital marketing strategies that leverage our research perspective to differentiate and “tell your story”

Tracking over 1000 emerging technologies and analyzing the impact by industry and application to reveal the companies to watch in each sector

The Frost & Sullivan team is based in our 45 global offices and have developed a powerful global understandings of how industries operate on a global level.