Customer Experience Analytics: Taking a Closer Look


  • Research Code : 9A37-00-0E-00-00
  • SKU : IT00219-NA-SF_01215
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  • Release Date : 26-Feb-2014
  • Region : North America
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This report provides a brief historical tour of the enterprise CEA market, including representative suppliers of CEA solutions. The report also acknowledges and discusses the structural and cultural obstacles that organizations can encounter, whether they approach CEA from a top-down, corporate standpoint or allow bottom-up, silo-specific implementations of analytic tools in customer-facing departments.

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