Description

This research study covers mobile enterprises applications, such as mobile asset tracking, mobile sales force automation, mobile workforce management, and wireless email solutions in North America. A Web-based survey methodology was used. The sample consisted of 300 decision makers working in enterprises who are responsible for purchase of mobile software applications. The mobile enterprise applications market is growing. In the next 12 months, a significant share of businesses plan to introduce one or more new mobile software solutions on their employees’ mobile handhelds. Across all application categories, current users are very satisfied and represent a significant incremental sales opportunity.