Description

The Indian television industry, which remained dormant since the inception of cable, has awakened with a powerful mandate that will scrutinize the operations of thousands of cable operators nationally. This has evoked protest from local cable operators who fear license cancelations for failing to implement the mandate. Indian broadcasters and DTH providers believe that this mandate would prove to be a game changer. This insight provides an overview of the following segments: cable, satellite, and broadcast. It provides an analysis of the prerequisites of successful digitization.