Executive Analysis of the Global Operations of Ford Motor Company

Executive Analysis of the Global Operations of Ford Motor Company

Ford Targets a 50% Growth Rate and 9.4 Million Unit Sales by 2020

RELEASE DATE
30-Sep-2015
REGION
Global
Research Code: MA71-01-00-00-00
SKU: AU01065-GL-MR_17159
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Description

This research service provides a strategic overview of Ford Motor Company and identifies and interprets the factors that contribute to its success. It covers the company's product portfolio and sales performance and analyses its key operational strategies, with a focus on its corporate structure and product strategies. Some of these strategies include product planning, product development, product positioning, and branding. Technology strategies include research and development, platform, powertrain, and vehicular communication. The study ends with key conclusions and recommendations.

Table of Contents

Research Scope

Research Aims and Objectives

Research Background

Key OEM/Participant Groups Compared in This Study

Vehicle Segmentation

Snapshot of Ford’s Performance

Ford’s Total Unit Sales

Ford’s Total Sales Volume

Light Vehicle Sales by Product Segment

Ford’s Total Sales Volume

Snapshot of Ford’s Regional Strategies

Ford’s Product Segment Share

Ford’s Product Sales Performance

Ford’s Top 5 Markets by Sales

Ford’s Launch of Jiayue in China

Ford in China—Rationale behind the New Sub-brand

Snapshot of Ford’s Corporate Strategies

Ford’s 2020 Vision

Vehicle Sales Forecast

Global Revenue and Operating Profit

Performance Snapshot

Snapshot of Ford’s R&D Strategy

Ford’s R&D Budget—Global

Ford’s R&D Centres

Creating Centres of Excellence

Ford’s R&D Centres of Excellence

GPDS—Process

Ford’s Performance Divisions

Snapshot of Ford’s Manufacturing Strategies

Ford’s Global Platform Consolidation

Ford’s Plant Locations

Ford’s Assembly Sites

Ford’s R&A and Assembly Locations

Snapshot of Ford’s Product Portfolio

Ford’s Current and Future Product Segments

Ford’s Product Segment Mix

Ford’s Super Segment

Ford’s Product Re-engineering Strategy

Ford’s Lincoln Brand

Snapshot of Ford’s Technology Strategies

Ford’s Themes for Innovation

Ford’s Technology Roadmap

Ford’s Powertrain Technology Strategies

Ford’s Safety Technology Strategy

Future Developments in Safety

Ford’s In-vehicle System—Ford Sync

Ford’s HMI Technology

Automotive HWW Technologies

Snapshot of Ford’s Mobility Strategies

Ford’s Mobility Experiments

Ford’s Mobility Project Pilot Launches

Key Conclusions—Rationale for Ford’s Success

The Last Word—3 Big Predictions

Legal Disclaimer

Market Engineering Methodology

Abbreviations and Acronyms used

BSIG Research Program

List of Figures
  • 1. Ford Motor Company: Key Findings, Global, 2014
  • 2. Key OEM/Participant Groups Compared in This Study
  • 3. Vehicle Segmentation
  • 4. Snapshot of Ford’s Product Portfolio
  • 5. Ford Motor Company: Performance Snapshot, Global, 2014
  • 6. Snapshot of Ford’s Regional Strategies
  • 7. Snapshot of Ford’s Corporate Strategies
  • 8. Ford Motor Company: Corporate Vision is Key to Achieving the Global 2020 Vision, Global, 2007-2015
  • 9. Ford Motor Company: Unit Sales, Global, 2011, 2015, and 2020
  • 10. Performance Snapshot
  • 11. Snapshot of Ford’s R&D Strategy
  • 12. Ford Motor Company: R&D Centres of Excellence, Global, Past and 2014
  • 13. Snapshot of Ford’s Manufacturing Strategies
  • 14. Snapshot of Ford’s Product Portfolio
  • 15. Snapshot of Ford’s Technology Strategies
  • 16. Ford Motor Company: Technology Roadmap, Global, 2012-2020
  • 17. Future Developments in Safety
  • 18. Snapshot of Ford’s Mobility Strategies
List of Charts
  • 1. Ford Motor Company: Passenger Vehicle and LCV Sales, Global, 2014 and 2020
  • 2. Ford Motor Company: Total Sales Volume, Global, 2014 and 2022
  • 3. Ford Motor Company: Light Vehicle Sales by Product Segment, Global, 2014 and 2022
  • 4. Ford Motor Company: Regional Sales by Product Segments, BRIC, U.S., N5, 2012, 2014, 2018, and 2022
  • 5. Ford’s Product Segment Share
  • 6. Ford Motor Company: Distribution by Model, N5 and US, 2014
  • 7. Ford Motor Company: Distribution by Model, BRIC, 2014
  • 8. Ford Motor Company: Top 5 Markets by Sales, Global, 2014 and 2022
  • 9. Total Passenger Vehicle Unit Sales, China, 2014
  • 10. Ford’s 2020 Vision
  • 11. Ford Motor Company: Corporate Vision is Key to Achieving the Global 2020 Vision, Global, 2007-2015
  • 12. Ford Motor Company: Unit Sales, Global, 2011, 2015, and 2020
  • 13. Ford Motor Company: Revenue and Operating Profit, Global, 2010–2014
  • 14. Ford Motor Company: R&D Budget, Global, 2007-2014
  • 15. Ford Motor Company: R&D Centres by Functionality and Responsibility, Global, 2014
  • 16. Ford Motor Company: R&D Restructuring – Creating Centres of Excellence (CoEs), Global, 2014
  • 17. GPDS—Process
  • 18. Ford’s Performance Divisions
  • 19. Ford Motor Company: Platform Consolidation, Global, 2014
  • 20. Ford Motor Company: Plant Locations, Global, 2011-2014
  • 21. Ford Motor Company: Number of Plants, North America, 2013
  • 22. Ford Motor Company: Manufacturing Divisions, North America, 2013
  • 23. Ford Motor Company: Current and Future Presence in Product Segments, Global, 2014-2020
  • 24. Ford Motor Company: Segment Mix Restructuring, Global, 2010 and 2020
  • 25. Ford Motor Company: Super Segment*, North America, 2004–2020
  • 26. Ford Motor Company: Product Re-engineering Strategy, Global, 2014
  • 27. Ford’s Themes for Innovation
  • 28. Ford Motor Company: Safety Technology Strategy, North America, 2014
  • 29. Ford Motor Company: In-vehicle System, Global, 2014
  • 30. Ford Motor Company: HMI Technology, Global, 2014
  • 31. Ford Motor Company: Automotive HWW Technologies/Ford HWW Philosophy, Global, 2014
  • 32. Market Engineering Methodology
Related Research
This research service provides a strategic overview of Ford Motor Company and identifies and interprets the factors that contribute to its success. It covers the company's product portfolio and sales performance and analyses its key operational strategies, with a focus on its corporate structure and product strategies. Some of these strategies include product planning, product development, product positioning, and branding. Technology strategies include research and development, platform, powertrain, and vehicular communication. The study ends with key conclusions and recommendations.
More Information
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Table of Contents | Executive Summary~ | Key Findings~ | Ford Passenger Vehicle and LCV Sales~ | Associated Multimedia~ | Research Scope, Objectives, and Methodology~ || Research Scope~ || Research Aims and Objectives~ || Research Background~ || Key OEM/Participant Groups Compared in This Study~ | Segmentation~ || Vehicle Segmentation~ | Overview of Ford Motor Company~ || Snapshot of Ford’s Performance~ || Ford’s Total Unit Sales~ || Ford’s Total Sales Volume~ || Light Vehicle Sales by Product Segment~ || Ford’s Total Sales Volume~ | Ford Motor Company’s Regional Strategies~ || Snapshot of Ford’s Regional Strategies~ || Ford’s Product Segment Share~ || Ford’s Product Sales Performance~ || Ford’s Top 5 Markets by Sales~ || Ford’s Launch of Jiayue in China~ || Ford in China—Rationale behind the New Sub-brand~ | Corporate Strategy~ || Snapshot of Ford’s Corporate Strategies~ || Ford’s 2020 Vision~ || Vehicle Sales Forecast~ || Global Revenue and Operating Profit~ || Performance Snapshot~ | R&D and Manufacturing Strategy~ || Snapshot of Ford’s R&D Strategy~ || Ford’s R&D Budget—Global~ || Ford’s R&D Centres~ || Creating Centres of Excellence~ || Ford’s R&D Centres of Excellence~ || GPDS—Process~ || Ford’s Performance Divisions~ || Snapshot of Ford’s Manufacturing Strategies~ || Ford’s Global Platform Consolidation~ || Ford’s Plant Locations~ || Ford’s Assembly Sites~ || Ford’s R&A and Assembly Locations~ | Product Portfolio Strategy~ || Snapshot of Ford’s Product Portfolio~ || Ford’s Current and Future Product Segments~ || Ford’s Product Segment Mix~ || Ford’s Super Segment~ || Ford’s Product Re-engineering Strategy~ || Ford’s Lincoln Brand~ | Technology Strategy~ || Snapshot of Ford’s Technology Strategies~ || Ford’s Themes for Innovation~ || Ford’s Technology Roadmap~ || Ford’s Powertrain Technology Strategies~ || Ford’s Safety Technology Strategy~ || Future Developments in Safety~ || Ford’s In-vehicle System—Ford Sync~ || Ford’s HMI Technology~ || Automotive HWW Technologies~ | Mobility Strategy~ || Snapshot of Ford’s Mobility Strategies~ || Ford’s Mobility Experiments~ || Ford’s Mobility Project Pilot Launches~ | Key Conclusions~ || Key Conclusions—Rationale for Ford’s Success~ || The Last Word—3 Big Predictions~ || Legal Disclaimer~ | Appendix~ || Market Engineering Methodology~ || Abbreviations and Acronyms used~ || BSIG Research Program~
List of Charts and Figures 1. Ford Motor Company: Key Findings, Global, 2014~ 2. Key OEM/Participant Groups Compared in This Study~ 3. Vehicle Segmentation~ 4. Snapshot of Ford’s Product Portfolio~ 5. Ford Motor Company: Performance Snapshot, Global, 2014~ 6. Snapshot of Ford’s Regional Strategies~ 7. Snapshot of Ford’s Corporate Strategies~ 8. Ford Motor Company: Corporate Vision is Key to Achieving the Global 2020 Vision, Global, 2007-2015~ 9. Ford Motor Company: Unit Sales, Global, 2011, 2015, and 2020~ 10. Performance Snapshot~ 11. Snapshot of Ford’s R&D Strategy~ 12. Ford Motor Company: R&D Centres of Excellence, Global, Past and 2014~ 13. Snapshot of Ford’s Manufacturing Strategies~ 14. Snapshot of Ford’s Product Portfolio~ 15. Snapshot of Ford’s Technology Strategies~ 16. Ford Motor Company: Technology Roadmap, Global, 2012-2020~ 17. Future Developments in Safety~ 18. Snapshot of Ford’s Mobility Strategies~| 1. Ford Motor Company: Passenger Vehicle and LCV Sales, Global, 2014 and 2020~ 2. Ford Motor Company: Total Sales Volume, Global, 2014 and 2022~ 3. Ford Motor Company: Light Vehicle Sales by Product Segment, Global, 2014 and 2022~ 4. Ford Motor Company: Regional Sales by Product Segments, BRIC, U.S., N5, 2012, 2014, 2018, and 2022~ 5. Ford’s Product Segment Share~ 6. Ford Motor Company: Distribution by Model, N5 and US, 2014~ 7. Ford Motor Company: Distribution by Model, BRIC, 2014~ 8. Ford Motor Company: Top 5 Markets by Sales, Global, 2014 and 2022~ 9. Total Passenger Vehicle Unit Sales, China, 2014~ 10. Ford’s 2020 Vision~ 11. Ford Motor Company: Corporate Vision is Key to Achieving the Global 2020 Vision, Global, 2007-2015~ 12. Ford Motor Company: Unit Sales, Global, 2011, 2015, and 2020~ 13. Ford Motor Company: Revenue and Operating Profit, Global, 2010–2014~ 14. Ford Motor Company: R&D Budget, Global, 2007-2014~ 15. Ford Motor Company: R&D Centres by Functionality and Responsibility, Global, 2014~ 16. Ford Motor Company: R&D Restructuring – Creating Centres of Excellence (CoEs), Global, 2014~ 17. GPDS—Process~ 18. Ford’s Performance Divisions~ 19. Ford Motor Company: Platform Consolidation, Global, 2014~ 20. Ford Motor Company: Plant Locations, Global, 2011-2014~ 21. Ford Motor Company: Number of Plants, North America, 2013~ 22. Ford Motor Company: Manufacturing Divisions, North America, 2013~ 23. Ford Motor Company: Current and Future Presence in Product Segments, Global, 2014-2020~ 24. Ford Motor Company: Segment Mix Restructuring, Global, 2010 and 2020~ 25. Ford Motor Company: Super Segment*, North America, 2004–2020~ 26. Ford Motor Company: Product Re-engineering Strategy, Global, 2014~ 27. Ford’s Themes for Innovation~ 28. Ford Motor Company: Safety Technology Strategy, North America, 2014~ 29. Ford Motor Company: In-vehicle System, Global, 2014~ 30. Ford Motor Company: HMI Technology, Global, 2014~ 31. Ford Motor Company: Automotive HWW Technologies/Ford HWW Philosophy, Global, 2014~ 32. Market Engineering Methodology~
Author Shwetha Surender
Industries Automotive
WIP Number MA71-01-00-00-00
Is Prebook No
GPS Codes 9800-A6,9AF6-A6