Move toward Full Convergence - Communication Services Bundling For Canadian Residential Markets

Move toward Full Convergence - Communication Services Bundling For Canadian Residential Markets

RELEASE DATE
30-Jun-2007
REGION
North America
Research Code: N15F-01-00-00-00
SKU: TE03039-NA-MR_14669
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Description

This research service analyzes the market for bundled consumer communication services in Canada and forecasts the demand and revenues for "double", "triple" and "quad-play" service bundles from 2003 to 2013. The study identifies the demand drivers and restraints for residential service bundles along with the key challenges faced by various stakeholders in the market. Key competitive, consumer and market trends are presented along with strategic recommendations for successfully competing in this market. Also covered are competitive profiles and bundled product benchmarking for top Canadian telcos and cable MSOs.

Table of Contents

Total Market

  • Executive Summary
  • Research Scope and Objectives
  • Research Methodology
  • Market Overview
  • Industry Challenges
  • Market Drivers
  • Market Restraints

Demand Forecasts

  • Fixed Voice : Switched Access vs. VoIP
  • Mobile Wireless Services
  • Internet Access : Broadband vs. Dial-Up
  • Video Services: Cable; Satellite and IPTV
  • Bundled Services Adoption: "Double-Play"; "Triple-Play" and "Quad-Play"

Revenue Forecasts

  • Bundled Services Subscriber ARPU
  • Revenues from Service Bundling

Key Industry Trends Impacting Service Bundling

  • Intensifying Rivalry between Cable MSOs and Telcos
  • Regulatory Environment Impact
  • Changing Customer Expectations
  • Growing Threat from Emerging and New Competitors
  • CAPEX to Ready the Networks for Delivery of Service Bundles
  • Enhancements in Backend Systems (BSS/OSS) and Customer Facing Systems

Competitive Profiles and Bundling Strategies of Telcos

  • Bell Canada
  • Telus
  • MTS Allstream
  • SaskTel

Competitive Profiles and Bundling Strategies of Cable MSOs

  • Rogers
  • Shaw
  • Videotron
  • Cogeco

Competitive Benchmarketing: Bundled Service Packages and Offerings

  • Bundled Service Offerings of Key Telcos
  • Bundled Service Offerings of Key Cable MSOs
  • Rating Competitive Bundled Service Offerings

Conclusion

  • Bundling Evolution: From Discrete Service Bundles to Fully Converged Services
  • Strategic Recommendations
  • Critical Success Factors
This research service analyzes the market for bundled consumer communication services in Canada and forecasts the demand and revenues for 'double', 'triple' and 'quad-play' service bundles from 2003 to 2013. The study identifies the demand drivers and restraints for residential service bundles along with the key challenges faced by various stakeholders in the market. Key competitive, consumer and market trends are presented along with strategic recommendations for successfully competing in this market. Also covered are competitive profiles and bundled product benchmarking for top Canadian telcos and cable MSOs.
More Information
No Index Yes
Podcast No
Industries Telecom
WIP Number N15F-01-00-00-00
Is Prebook No