India CRM Customer Satisfaction Analysis

India CRM Customer Satisfaction Analysis

RELEASE DATE
07-Dec-2005
REGION
Asia Pacific
Research Code: 4Z66-01-00-00-00
SKU: IT02437-NA-CR_15800
AvailableYesPDF Download

$3,950.00

Special Price $2,962.50 save 25 %

In stock
SKU
IT02437-NA-CR_15800

$3,950.00

$2,962.50save 25 %

DownloadLink
ENQUIRE NOW

Description

This study maps the customer behaviour and expectations from the implemented CRM solution by Indian enterprises. The analysis highlights the key business challenges driving adoption of CRM solution, vendor evaluation criteria and purchase decision making process in India.

Table of Contents

CRM Survey Overview

  • CRM Survey Overview

Demographics of the Sample

  • Key Highlights
  • Level of CRM Implementation
  • CRM Adoption by Product Segments
  • CRM Adoption in Verticals
  • Vendor Presence
  • Tenure of Implementation of CRM
  • Number of Users of CRM
  • Number of Locations
  • User Licenses across CRM Segments
  • Organisation Level of Implementation
  • CRM Usage by Employee Level

Business Challenges

  • Key Highlights
  • Critical Business Challenges

Vendor Selection Criteria

  • Key Highlights
  • Vendor Selection Criteria

Purchase Triggers for CRM Deployment

  • Key Highlights
  • Purchase Triggers for CRM
  • Influencers of CRM Purchase

Level of Customer Satisfaction

  • Key Highlights

Loyalty Assessment

  • Key Highlights
  • Repeat Purchase
  • Commitment to the Vendor
  • Analysis of Satisfaction Level Versus Loyalty

Frost & Sullivan Award - India CRM Customer Service Leadership Award

  • Award Description
  • Research Methodology
  • Measurement Criteria
Related Research
This study maps the customer behaviour and expectations from the implemented CRM solution by Indian enterprises. The analysis highlights the key business challenges driving adoption of CRM solution, vendor evaluation criteria and purchase decision making process in India.
More Information
No Index Yes
Podcast No
WIP Number 4Z66-01-00-00-00
Is Prebook No