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European Consumers' Perceptions, Attitudes and Willingness to Pay for Comfort & Convenience Features

European Consumers' Perceptions, Attitudes and Willingness to Pay for Comfort & Convenience Features

RELEASE DATE
30-Jun-2008

REGION
Europe

Research Code: G023-01-00-00-00

SKU: AU00557-NA-MR_09157

$35,000.00

Special Price $26,250.00 save 25 %

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SKU

AU00557-NA-MR_09157

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Description
Table of Contents
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Description

This study would definitely help OEMs to understand Customers' definition of ride & comfort and the various factors influencing it. The findings would help in determining customers' perceptions and attitudes toward vehicle comfort and convenience features and also in evaluating the importance of each factor in enhancing comfort. The role played by comfort and convenience relative to other parameters in vehicle purchase decision could also be better understood from this research.

Table of Contents

European Consumers' Perceptions, Attitudes and Willingness to Pay for Comfort & Convenience Features , Scope and Methodology

Scope and Methodology of the study

Scope and Methodology of the Research Study

European Consumers' Perceptions, Attitudes and Willingness to Pay for Comfort & Convenience Features , Executive Summary

Executive Summary of the Study

Executive Summary -brief of the study

European Consumers' Perceptions, Attitudes and Willingness to Pay for Comfort & Convenience Features , Demographic Findings and General Comments

Demographic Perceptions

Demographic Findings

European Consumers' Perceptions, Attitudes and Willingness to Pay for Comfort & Convenience Features , Conclusions

Broad Conclusion

Conclusion-Brief Discussion

European Consumers' Perceptions, Attitudes and Willingness to Pay for Comfort & Convenience Features , Perceptions and Attitude to C&C

Customer Perceptions

Customer Perception

European Consumers' Perceptions, Attitudes and Willingness to Pay for Comfort & Convenience Features , Satisfaction

Notes on Customer Satisfaction

Satisfaction-tendency

European Consumers' Perceptions, Attitudes and Willingness to Pay for Comfort & Convenience Features , Seating Technologies

Seat-technology

Seating

European Consumers' Perceptions, Attitudes and Willingness to Pay for Comfort & Convenience Features , Head-up and Secondary Displays

Head Up Display

HUD

European Consumers' Perceptions, Attitudes and Willingness to Pay for Comfort & Convenience Features , HVAC

HVAC

HVAC

European Consumers' Perceptions, Attitudes and Willingness to Pay for Comfort & Convenience Features , Cockpit and HMI

Cockpit and HMI Findings

Cockpit and HMI-detail findings

European Consumers' Perceptions, Attitudes and Willingness to Pay for Comfort & Convenience Features , Access and Security

Access and Security Systems

Access and Security Systems Findings

European Consumers' Perceptions, Attitudes and Willingness to Pay for Comfort & Convenience Features , Sensory Systems

Sensory Systems

Sensory Systems

European Consumers' Perceptions, Attitudes and Willingness to Pay for Comfort & Convenience Features , Storage and Space

Storage and Space Findings

Storage and Space-Major Findings

European Consumers' Perceptions, Attitudes and Willingness to Pay for Comfort & Convenience Features , Feature by Feature Preference

Feature Preference

Feature by Feature Preference-Findings

European Consumers' Perceptions, Attitudes and Willingness to Pay for Comfort & Convenience Features , Country Profiles

Country Profiles-Discussion

Various Countries Profiles

European Consumers' Perceptions, Attitudes and Willingness to Pay for Comfort & Convenience Features , Brand Preferences

Brand Preference-Findings

Customers' Brand attachment

European Consumers' Perceptions, Attitudes and Willingness to Pay for Comfort & Convenience Features , Appendix

Appendix-General Details

Appendix of the study

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This study would definitely help OEMs to understand Customers' definition of ride & comfort and the various factors influencing it. The findings would help in determining customers' perceptions and attitudes toward vehicle comfort and convenience features and also in evaluating the importance of each factor in enhancing comfort. The role played by comfort and convenience relative to other parameters in vehicle purchase decision could also be better understood from this research.

More Information

More Information
No Index	No
Podcast	No
Industries	Automotive
WIP Number	G023-01-00-00-00
Is Prebook	No