North American Directory Services Market: The Age of Mobility

North American Directory Services Market: The Age of Mobility

 

RELEASE DATE
21-Nov-2014
REGION
North America
Research Code: D544-00-1E-00-00
SKU: IT00431-NA-SF_01553
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Description

This report reviews the dynamics of the current directory market, and then suggests several strategies that will assist operators to compete in this dynamic new consumer information market.

Table of Contents

Executive Summary

Introduction

Yellow Pages and Mobility: Asteroids and Extinction

The Allure and Promise of Targeted Advertising

Extraordinary Opportunity

Two Approaches: DEX Media Inc. and YP

Future of Local Search

Stratecast - The Last Word

About Stratecast

About Frost & Sullivan

Related Research
This report reviews the dynamics of the current directory market, and then suggests several strategies that will assist operators to compete in this dynamic new consumer information market.
More Information
No Index No
Podcast No
Author Michael Jude
Industries Information Technology
WIP Number D544-00-1E-00-00
Is Prebook No