Description

This study provides vendors, channel partners and end users with valuable information on key industry trends and major customer pain points that create opportunities for the deployment of advanced communications and collaboration technologies and the delivery of related services. It focuses on the migration to IP telephony and unified communications (UC) and the adoption of virtualization and cloud/SaaS as the key market trends driving the evolution of channel partner skills sets and business models. The study also highlights key channel challenges and objectives and identifies some winning competitive strategies that channel partners can leverage to grow and capture market share.