Achieving Partner-led Success in the UC Market
Achieving Partner-led Success in the UC Market
Supporting Partners Through the Market Transition
RELEASE DATE
07-May-2015
07-May-2015
REGION
North America
North America
Research Code: 9ABD-00-18-00-00
SKU: TE03548-NA-MR_17252
$1,500.00
In stock
SKU
TE03548-NA-MR_17252
Description
The enterprise communications market is transitioning to a blended ecosystem of services and software-centric platforms deployed on the customer premises. The range of components that can be part of the UC stack is also expanding. Partners are vital to expand vendor reach and to foster close customer relationships needed for higher-value UC sales. Developing a framework to support a diverse partner network is essential to achieve partner-led success. Vendors must recruit partners from UC adjacencies and help existing partners expand their skill sets.
Table of Contents
Executive Summary
Executive Summary (continued)
Executive Summary—CEO’s Perspective
Market Definitions
Unified Communications Revenue Opportunities
Unified Communications Evolution
A Taller UC Stack
Potential UC Solution Elements
Macro-economic and Social Influences on UC Adoption
Consumerization of IT and BYOD
Customer Trends—UC Adoption Drivers and Challenges
Primary Drivers for IT Investments
Major Challenges for IT
Customer Criteria When Selecting a Cloud Provider
IT Investment Drivers and Challenges—Large Companies
IT Investment Drivers and Challenges Explained—Large Companies
IT Investment Drivers and Challenges—Medium Companies
IT Investment Drivers and Challenges Explained—Medium Companies
IT Investment Drivers and Challenges—Small Companies
IT Investment Drivers and Challenges Explained—Small Companies
Addressing Solution Complexity and Diversity
UC Channel Structure
Partner Strategies to Address Industry Trends
Partner Perspectives—SMB Focus on UCC Strategy by Type of Partner
Partner Perspectives—Channel Pain Points
Partner Perspectives—Requirements for Vendor Support in the SMB Market
Partner Perspectives—Requirements for Vendor Support by Partner Type
Analysis of Vendor Support Needs
Partner Perspectives—Customer UCC Purchasing Factors
Partner Perspectives—Customer Demand for UCC by Vertical
Partner Perspectives—Demand for UCC by Vertical by Region
Partner Perspective Analysis
Recommendations for Vendors
Recommendations for Vendors (continued)
Recommendations for Vendors (continued)
Channel DNA—Recognizing Strengths and Opportunities
Growth Opportunities in UC Evolution
Recommended Channel Partner Profile
Channel Partner Success Factors
The Last Word
Legal Disclaimer
Related Research
The Frost & Sullivan Story
Value Proposition—Future of Your Company & Career
Global Perspective
Industry Convergence
360º Research Perspective
Implementation Excellence
Our Blue Ocean Strategy
Related Research
Popular Topics
The enterprise communications market is transitioning to a blended ecosystem of services and software-centric platforms deployed on the customer premises. The range of components that can be part of the UC stack is also expanding. Partners are vital to expand vendor reach and to foster close customer relationships needed for higher-value UC sales. Developing a framework to support a diverse partner network is essential to achieve partner-led success. Vendors must recruit partners from UC adjacencies and help existing partners expand their skill sets.
No Index | No |
---|---|
Podcast | No |
Author | Elka Popova |
Industries | Telecom |
WIP Number | 9ABD-00-18-00-00 |
Is Prebook | No |