Big Data Telecommunications Market Evolution in Latin America

Big Data Telecommunications Market Evolution in Latin America

Growth Opportunities for Latin American Telcos with Big Data Bringing Benefits to Customer Service and Business Strategies

RELEASE DATE
09-Dec-2016
REGION
Latin America
Research Code: 9ABE-00-0F-00-00
SKU: TE03685-LA-MR_19297
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Description

Telcos need to pursue a range of digital opportunities to compensate the decline in the traditional service revenue. Combining insights across service and network performance aligned with telco business targets is the key factor for success.
Telcos are starting to recognize that fully automated real-time analytics can accelerate, optimize, and potentially even replace some manual operations. These actions, however, will only be the start of the long journey of making data analysis a solid means for ongoing business enablement and optimization.
As part of digital transformation, Big Data will become a revenue source for telcos, which are beginning to prepare to take advantage of the business opportunities that it offers. Data from users, services, networks, locations, and management sources could be monetized through product promotion, targeted advertisement, up-sales, quality of experience (QoE), and network optimization.
In Latin America, the top priorities for the implementation of telcos include improving customer experience satisfaction due to deeper customer understanding, prediction of issues based on deeper and more accurate network analysis, and revenue creation based on identified sales opportunities.
This study provide insights regarding Big Data developments among the main telcos in the Latin American region, identifying structure, usage (internal and external), and investments for the following years.

Table of Contents

Executive Summary

Research Objectives, Scope, and Methodology

The Revenue of Most Telcos is Declining and the Opportunities are in Non-traditional Services

The Nexus of Cloud Delivery, Ubiquitous Connectivity, Big Data, and IoT is Transforming Industries

Evolution of Business Models

Telcos Shift from Selling Connectivity to Selling Data Products

Telco’s Evolutionary Digital Services Strategy

Telcos are Rethinking their Organizational Structure and Portfolio Provided to Consumers

Key Factors for the Digital Transformation Success of Telcos

Market Drivers

Drivers Explained

Market Restraints

Restraints Explained

Forecast Assumptions

CAPEX Forecast

Key Sources of Big Data

Big Data in Telcos

Big Data’s Major Telco Opportunities

Big Data Trends and Unmet Needs in Telcos

The Question is not Only How to Implement the Technology, but How to Effectively Set the Value it will Extract

The Last Word—Key Takeaways

Legal Disclaimer

The Frost & Sullivan Story

Value Proposition—Future of Your Company & Career

Global Perspective

Industry Convergence

360º Research Perspective

Implementation Excellence

Our Blue Ocean Strategy

Related Research
Telcos need to pursue a range of digital opportunities to compensate the decline in the traditional service revenue. Combining insights across service and network performance aligned with telco business targets is the key factor for success. Telcos are starting to recognize that fully automated real-time analytics can accelerate, optimize, and potentially even replace some manual operations. These actions, however, will only be the start of the long journey of making data analysis a solid means for ongoing business enablement and optimization. As part of digital transformation, Big Data will become a revenue source for telcos, which are beginning to prepare to take advantage of the business opportunities that it offers. Data from users, services, networks, locations, and management sources could be monetized through product promotion, targeted advertisement, up-sales, quality of experience (QoE), and network optimization. In Latin America, the top priorities for the implementation of telcos include improving customer experience satisfaction due to deeper customer understanding, prediction of issues based on deeper and more accurate network analysis, and revenue creation based on identified sales opportunities. This study provide insights regarding Big Data developments among the main telcos in the Latin American region, identifying structure, usage (internal and external), and investments for the following years.
More Information
No Index No
Podcast No
Author Carina Goncalves
Industries Telecom
WIP Number 9ABE-00-0F-00-00
Keyword 1 Big Data Telecommunications
Keyword 2 Big Data Telecommunications in Latin America
Keyword 3 implementation of telcos
Is Prebook No