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Global Web and Mobile Analytics Market
Global Web and Mobile Analytics Market
Mobile Emerges as a Stand-alone Segment; Predictive Analytics is the Secret Sauce for Monetization
RELEASE DATE
19-Aug-2014
19-Aug-2014
REGION
Global
Global
Research Code: NDD0-01-00-00-00
SKU: EM00050-GL-MR_01990
$4,950.00
Special Price $3,712.50 save 25 %
In stock
SKU
EM00050-GL-MR_01990
Description
Although the global online Web analytics market has long prevailed, the changing dynamics of consumer engagement on the Internet coupled with device proliferation have led to an inflection point. This study discusses these two analytics segments—Web and mobile. The regional forecast spans North America and Latin America; Europe, the Middle East, and Africa; and the Asia-Pacific markets. Market drivers and restraints are ranked and explained. The research also provides forecasts for global and regional revenues as well as a vertical analysis and competitive landscape. The study outlines current distribution channels and analysis of market demand. The base year is 2013 and the study period is from 2013 to 2020.
Table of Contents
Key Findings
Key Findings (continued)
Market Engineering Measurements
Market Engineering Measurements (continued)
CEO’s Perspective
Market Overview—Scope
Key Questions this Study will Answer
Frost & Sullivan Digital Media Value Chain Coverage
Market Overview—Online Analytics
Market Overview—Online Analytics (continued)
Market Overview—Definitions
Market Overview—Definitions (continued)
Market Overview—Definitions (continued)
Market Overview—Frequently Used Terms
Market Overview—Frequently Used Terms (continued)
Market Overview—Regions Covered
Market Overview—End-user Vertical Definitions
Market Life Cycle Analysis—Assessment Factors
Market Life Cycle Analysis—Web Analytics
Market Life Cycle Analysis—Web Analytics (continued)
Market Life Cycle Analysis—Web Analytics (continued)
Market Life Cycle Analysis—Web Analytics (continued)
Market Life Cycle Analysis—Mobile Analytics
Market Life Cycle Analysis—Mobile Analytics (continued)
Market Drivers
Drivers Explained
Drivers Explained (continued)
Drivers Explained (continued)
Drivers Explained (continued)
Drivers Explained (continued)
Drivers Explained (continued)
Market Restraints
Restraints Explained
Restraints Explained (continued)
Restraints Explained (continued)
Restraints Explained (continued)
Forecast Assumptions
Revenue Forecast
Revenue Forecast Discussion
Pricing Trends Discussion
Pricing Trends Discussion (continued)
Distribution Channels
Distribution Channels Discussion
Percent Revenue Forecast by Region
NALA Revenue Forecast
EMEA Revenue Forecast
APAC Revenue Forecast
Revenue Forecast Discussion by Region
Revenue Forecast Discussion by Region (continued)
Percent Revenue Breakdown by Application Vertical Analysis
Application Vertical Analysis Discussion—M&E
Application Vertical Analysis Discussion—Retail
Application Vertical Analysis Discussion—Other Highlights
Competitive Analysis—Market Share
Competitive Environment
Competitive Landscape
Competitive Factors and Assessment
Competitive Factors and Assessment (continued)
Market Leader—Adobe
Challenger—Google
Challenger—IBM
Contenders
Contenders (continued)
Contenders (continued)
Key Findings
Market Engineering Measurements
Revenue Forecast
Percent Revenue Forecast by Region
Regional Revenue Forecast
Revenue Forecast Discussion by Region
Market Share
Competitive Environment
Key Findings
Market Engineering Measurements
Revenue Forecast
Percent Revenue Forecast by Region
Revenue Forecast by Region
Revenue Forecast Discussion by Region
Revenue Forecast Discussion by Region (continued)
Revenue Forecast Discussion by Region (continued)
Market Share
Competitive Environment
Technology Trends—Attribution Modeling
Technology Trends—Attribution Modeling (continued)
Technology Trends—Multi-device, Multi-domain Tracking
Technology Trends—Tag Management
Market Trends—Mobile Advertising & Marketing
Other Market Trends
Other Market Trends (continued)
Hot Company Watchlist
Hot Company Watchlist—Localytics
Hot Company Watchlist—Localytics (continued)
The Last Word—Predictions
The Last Word—Recommendations
Legal Disclaimer
Market Engineering Methodology
Market Engineering Measurements
Market Engineering Measurements (continued)
Partial List of Companies Interviewed
List of Companies Included in “Others”
Learn More—Next Steps
List of Exhibits
List of Exhibits (continued)
List of Exhibits (continued)
Popular Topics
Although the global online Web analytics market has long prevailed, the changing dynamics of consumer engagement on the Internet coupled with device proliferation have led to an inflection point. This study discusses these two analytics segmentsWeb and mobile. The regional forecast spans North America and Latin America; Europe, the Middle East, and Africa; and the Asia-Pacific markets. Market drivers and restraints are ranked and explained. The research also provides forecasts for global and regional revenues as well as a vertical analysis and competitive landscape. The study outlines current distribution channels and analysis of market demand. The base year is 2013 and the study period is from 2013 to 2020.
| No Index | No |
|---|---|
| Podcast | No |
| Author | Hiral Jasani |
| Industries | Entertainment and Media |
| WIP Number | NDD0-01-00-00-00 |
| Is Prebook | No |