European Consumer's Attitudes & Perceptions Towards Sustainability, Environment and Alternate Powertrains (Hybrids, Flex-fuels, NG Vehicles)

European Consumer's Attitudes & Perceptions Towards Sustainability, Environment and Alternate Powertrains (Hybrids, Flex-fuels, NG Vehicles)

RELEASE DATE
20-Dec-2008
REGION
Europe
Research Code: G009-01-00-00-00
SKU: AU00555-NA-MR_09155
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SKU
AU00555-NA-MR_09155

$45,000.00

$33,750.00save 25 %

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Description

Consumer research study focussing on European Attitudes and Perceptions towards Sustainability, Environment and Alternate Powertrains. Sample of 2,648 consumers across Europe. The research study involved consumers 17 years and above with a good mix of both genders owning different vehicle segment cars.

Table of Contents

Study Findings

  • Environmental and Sustainability Issues
  • Alternative Power Train Fuels and Hybrids.
  • Interest in Alternative Fuelled Vehicles.
  • Desirability and Willingness to Pay
  • Plug in Hybrids
  • Tracking Analysis from 2006 Consumer Study
  • Customer Groups
  • Vehicle Satisfaction & Brand Perceptions

Appendix III – Segment and Vehicle Owner Brand Perception

  • Segment-Wise Analysis: Premium environmentally friendly vehicles
  • Segment-Wise Analysis: Volume environmentally friendly vehicles
  • Segment-Wise Analysis: Premium High Performance Vehicles
  • Segment-Wise Analysis: Volume High Performance Vehicles
  • Owner Analysis: Premium and Volume Environmentally Friendly Vehicles
  • Owner Analysis: Premium and Volume High Performance Brand
Consumer research study focussing on European Attitudes and Perceptions towards Sustainability, Environment and Alternate Powertrains. Sample of 2,648 consumers across Europe. The research study involved consumers 17 years and above with a good mix of both genders owning different vehicle segment cars.
More Information
No Index No
Podcast No
Industries Automotive
WIP Number G009-01-00-00-00
Is Prebook No