Latin America Big Data and Analytics Market, Forecast to 2022

Latin America Big Data and Analytics Market, Forecast to 2022

$7.4 Billion Market Expected as Digital Transformation Evolves

RELEASE DATE
25-Jan-2017
REGION
North America
Research Code: K0D7-01-00-00-00
SKU: IT03380-NA-MR_20254
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Description

The Big Data and Analytics (BDA) market is gaining space in Latin America region, AND companies are becoming more familiar with the concepts and the benefits of implementing BDA solutions. Big Data and Analytics has emerged as technology that is being discussed outside the Information Technology departments, and companies across several industry verticals have realized that they need to harness the power of data coming from a variety of sources in order to survive. There are countless discussions around the "3 Vs" of Big Data and Analytics—volume, velocity, and most importantly, value. The value extracted from raw data becomes knowledge in order to improve the decision-making process. To stay ahead of competition, Big Data and Analytics providers need to clarify the benefits in advance, focus on an advisory approach, and demonstrate proven successful cases.

This research examines the markets in six Latin American countries—Argentina, Brazil, Chile, Colombia, Mexico, and Peru—and considers the following the segments of Big Data and Analytics: Big Data and Analytics core products and services, business process and strategic analytics, customer experience, marketing and sales analytics, social and site analytics, and mobile, retail, and location analytics. It is important to emphasize that this research service considers providers of hardware, software, and services. The study period is from 2016 to 2022 with a base year of 2016.

The research service examines the current competitive environment and looks at the growth opportunities and emerging trends that will affect companies over the forecast period.

Key Questions this Research Service will Answer:
•     What is the current status of Big Data in Argentina, Brazil, Chile, Colombia, Mexico, and Peru?
•     What is the current growth rate and market concentration?
•     Which are the main relevant product segments within Big Data and Analytics?
•     Which verticals are more prone to invest in BDA solutions?
•     Which needs are driving the investments in BDA solutions?
•     What should be expected from the BDA market in the upcoming years?

RESEARCH: INFOGRAPHIC

This infographic presents a brief overview of the research, and highlights the key topics discussed in it.
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Table of Contents

Executive Summary

Market Engineering Measurements

CEO’s Perspective

Research Scope and Objectives

Foreign Exchange Rates

Research Methodology

Market Definitions—Big Data & Analytics

Market Definitions—BDA Segments

Big Data and Analytics—Key Characteristics

Big Data and Analytics—Key Sources

Big Data and Analytics—Knowledge Hierarchy

General Applications and Benefits of BDA

BDA Ecosystem

Key Questions this Study will Answer

Market Drivers

Drivers Explained

Drivers Explained (continued)

Drivers Explained (continued)

Market Restraints

Restraints Explained

Restraints Explained (continued)

Restraints Explained (continued)

Forecast Assumptions

Forecast Assumptions (continued)

Revenue Forecast

Revenue Forecast Discussion

Percent Revenue Forecast by Country

Revenue Forecast Discussion by Country

Revenue Forecast Discussion by Country (continued)

Percent Revenue Forecast by Vertical

Percent Revenue Forecast Discussion by Vertical

Percent Revenue Forecast Discussion by Vertical (continued)

Percent Revenue Forecast Discussion by Vertical (continued)

Percent Revenue Forecast Discussion by Vertical (continued)

Market Share

Competitive Environment

Top Competitors Analyzed—Leader

Top Competitors Analyzed—Contenders

Growth Opportunity—Hadoop Friendly Solutions

Growth Opportunity—Advisory and Educational Approach

Growth Opportunity—Industry-oriented Approach

Growth Opportunity—Real-time Analytics Solutions

Growth Opportunity—Data Rationalization Strategies

Growth Opportunity—Non-technical Solutions

Strategic Imperatives for Success and Growth

Revenue Forecast—BDA Core Products and Services

Revenue Forecast—Business Process and Strategic Analytics

Revenue Forecast—Customer Experience, Marketing, and Sales Analytics

Revenue Forecast—Social and Site Analytics

Revenue Forecast—Mobile, Retail, and Location Analytics

Revenue Forecast Discussion by Segment

Revenue Forecast Discussion by Segment (continued)

Revenue Forecast—Argentina

Revenue Forecast—Brazil

Revenue Forecast—Chile

Revenue Forecast—Colombia

Revenue Forecast—Mexico

Revenue Forecast—Peru

The Last Word—Key Takeaways

Legal Disclaimer

Market Engineering Methodology

Market Engineering Measurements

List of Companies Included in “Others”

The Big Data and Analytics (BDA) market is gaining space in Latin America region, AND companies are becoming more familiar with the concepts and the benefits of implementing BDA solutions. Big Data and Analytics has emerged as technology that is being discussed outside the Information Technology departments, and companies across several industry verticals have realized that they need to harness the power of data coming from a variety of sources in order to survive. There are countless discussions around the "3 Vs" of Big Data and Analytics—volume, velocity, and most importantly, value. The value extracted from raw data becomes knowledge in order to improve the decision-making process. To stay ahead of competition, Big Data and Analytics providers need to clarify the benefits in advance, focus on an advisory approach, and demonstrate proven successful cases. This research examines the markets in six Latin American countries—Argentina, Brazil, Chile, Colombia, Mexico, and Peru—and considers the following the segments of Big Data and Analytics: Big Data and Analytics core products and services, business process and strategic analytics, customer experience, marketing and sales analytics, social and site analytics, and mobile, retail, and location analytics. It is important to emphasize that this research service considers providers of hardware, software, and services. The study period is from 2016 to 2022 with a base year of 2016. The research service examines the current competitive environment and looks at the growth opportunities and emerging trends that will affect companies over the forecast period. Key Questions this Research Service will Answer: • What is the current status of Big Data in Argentina, Brazil, Chile, Colombia, Mexico, and Peru? • What is the current growth rate and market concentration? • Which are the main relevant product segments within Big Data and Analytics? • Which verticals are more prone to invest in BDA solutions? • Which needs are driv
More Information
No Index No
Podcast No
Author Leandro Scalize
WIP Number K0D7-01-00-00-00
Is Prebook No