Targeted Content: Generating Revenue using Demographics
Targeted Content: Generating Revenue using Demographics
RELEASE DATE
30-Aug-2013
30-Aug-2013
REGION
North America
North America
Research Code: D564-00-6F-00-00
SKU: IT00492-NA-SF_01615
$2,450.00
In stock
SKU
IT00492-NA-SF_01615
Description
This SPIE examines the notion of demographically targeted content, and whether it makes a difference when consumers are selecting a carrier. Specifically, this paper examines the Hispanic demographic and its preferences, as revealed in our latest consumer preferences survey, as well as this demographic’s proclivity for purchasing targeted content.
Table of Contents
Introduction
How Important are Demographic Differences?
Hispanic Video Consumption Dynamics
Does it Matter?
Stratecast - The Last Word
About Stratecast
About Frost & Sullivan
Related Research
Popular Topics
This SPIE examines the notion of demographically targeted content, and whether it makes a difference when consumers are selecting a carrier. Specifically, this paper examines the Hispanic demographic and its preferences, as revealed in our latest consumer preferences survey, as well as this demographics proclivity for purchasing targeted content.
No Index | Yes |
---|---|
Podcast | No |
Author | Michael Jude |
Industries | Information Technology |
WIP Number | D564-00-6F-00-00 |
Is Prebook | No |