Description

Overall, the main objective of this study was to identify levels of familiarity with 12 building technologies, measure their usage rates and evaluate the impact that one has on the other. Moreover, the following research attempts to determine which building technologies have the highest and the lowest growth potentials, based on the current usage and likelihood of adoption rates. Lastly, it identifies factors that are most important in the decision making processes and evaluates brand usage, uncovering areas of market fragmentation and brand dominance. A Web-based survey was utilized to survey 154 facility managers, directors, and executives distributed across nine different industries from June to July 2012.