Pushing the Boundaries of Directory Services

Pushing the Boundaries of Directory Services

RELEASE DATE
27-Apr-2012
REGION
North America
Research Code: D564-00-31-00-00
SKU: IT01895-EU-MR_11650
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Description

In this SPIE we review consumer directory expectations, as revealed in a recent Stratecast survey. In the context of these expectations, we then review the Verizon Visual 411 application, as a case study in how to do electronic directories correctly.

Table of Contents

Introduction

Consumer Expectations

Mobile Directory Services: Lack of Service Integration

Verizon's Visual 411

Stratecast - The Last Word

About Stratecast

Related Research
In this SPIE we review consumer directory expectations, as revealed in a recent Stratecast survey. In the context of these expectations, we then review the Verizon Visual 411 application, as a case study in how to do electronic directories correctly.
More Information
No Index Yes
Podcast No
Author Michael Jude
Industries Information Technology
WIP Number D564-00-31-00-00
Is Prebook No