Interacting with Customers in Motion

Interacting with Customers in Motion

The Mobility Movement and Its Impact on Customer Interactions

RELEASE DATE
08-Jan-2013
REGION
North America
Research Code: 9857-00-2D-00-00
SKU: IT00128-NA-MR_01122
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SKU
IT00128-NA-MR_01122

$1,500.00

$1,125.00save 25 %

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Description

Customers are increasingly using mobile devices to interact with companies. This trend represents a significant opportunity for organizations to develop customer contact applications that enrich the customer experience. Organizations also are grappling with some of the challenges inherent in the use of mobile devices. This Market Insight examines mobility from the perspectives of the opportunities and challenges enterprise face when incorporating mobility into their customer interaction strategies.

Table of Contents

The Rise of Wireless

Connecting Mobile Customers

Hearing the Customers and Agents

Bridging Wireless Gaps

Summary and Recommendations

Related Research
Customers are increasingly using mobile devices to interact with companies. This trend represents a significant opportunity for organizations to develop customer contact applications that enrich the customer experience. Organizations also are grappling with some of the challenges inherent in the use of mobile devices. This Market Insight examines mobility from the perspectives of the opportunities and challenges enterprise face when incorporating mobility into their customer interaction strategies.
More Information
No Index Yes
Podcast No
Author Nancy Jamison
Industries Information Technology
WIP Number 9857-00-2D-00-00
Is Prebook No