Description

The mobile workforce management application industry is shifting up-market. These solutions not only track remote field workers; they are also evolving to focus on managing workflows, enhancing customer engagement, and creating new revenue opportunities. Growth is being driven by a quick, hard-dollar ROI, very large distribution channels, and sophisticated mobile device technology. Analysis is based on interviews with key vendors, channels and end-customers as well as secondary research. Metrics include user and revenue forecasts, pricing projections, and market opportunity sizing. These are segmented by country and distribution channel. The forecast period extends from 2009 through 2016, with 2011 serving as the base year.