Disney Mobile Are Todays OSSs Up to the MVNO Challenge?
Disney Mobile Are Todays OSSs Up to the MVNO Challenge?
RELEASE DATE
12-May-2006
12-May-2006
REGION
North America
North America
Research Code: D563-00-06-00-00
SKU: IT02766-NA-MR_16129
$2,450.00
Special Price $1,837.50 save 25 %
In stock
SKU
IT02766-NA-MR_16129
Description
At the CTIA conference in April 2006, Disney announced the launch of its new Disney Mobile wireless service. Disney is creating a Mobile Virtual Network Operator (MVNO) business targeted at families and, more specifically, children between the ages of 8-14 whose parents want the safety and convenience of a cell phone with ultimate control over content and usage. Disney Mobile is capitalizing on its premier brand, not just by offering content, but by becoming a wireless service provider.
Table of Contents
Introduction
The Making of the Disney MVNO
How Does This Operate?
Critical Factors
Obstacles
Stratecast Partners -The Last Word
About Stratecast Partners
Popular Topics
At the CTIA conference in April 2006, Disney announced the launch of its new Disney Mobile wireless service. Disney is creating a Mobile Virtual Network Operator (MVNO) business targeted at families and, more specifically, children between the ages of 8-14 whose parents want the safety and convenience of a cell phone with ultimate control over content and usage. Disney Mobile is capitalizing on its premier brand, not just by offering content, but by becoming a wireless service provider.
No Index | Yes |
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Podcast | No |
WIP Number | D563-00-06-00-00 |
Is Prebook | No |