Enabling Successful eCommerce for Small Midsized Businesses
Enabling Successful eCommerce for Small Midsized Businesses
Customer Expectations for Excellent Mobile and Omnichannel Service are Shaping eCommerce
RELEASE DATE
11-Aug-2015
11-Aug-2015
REGION
North America
North America
Research Code: 9857-00-61-00-00
SKU: IT00169-NA-MR_01163
$1,500.00
In stock
SKU
IT00169-NA-MR_01163
Description
eCommerce has become the primary customer engagement channel. Customers now invariably investigate sellers and products online before buying by visiting their web sites and checking out other customers’ experiences on social media. eCommerce has also become a popular customer sales channel. It dominates the market for buying “soft” virtualized products and services, or “X anything as service” that are deliverable online. All companies are faced with adapting to eCommerce and keeping up with rapidly changing developments. But small midsized businesses (SMBs) are particularly challenged what with their limited resources.
Table of Contents
Market Insights
eCommerce has become the primary customer engagement channel. Customers now invariably investigate sellers and products online before buying by visiting their web sites and checking out other customers experiences on social media. eCommerce has also become a popular customer sales channel. It dominates the market for buying soft virtualized products and services, or X anything as service that are deliverable online. All companies are faced with adapting to eCommerce and keeping up with rapidly changing developments. But small midsized businesses (SMBs) are particularly challenged what with their limited resources.
No Index | No |
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Podcast | No |
Author | Brendan Read |
Industries | Information Technology |
WIP Number | 9857-00-61-00-00 |
Is Prebook | No |