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Executive Insight into Active Steering Trends for Passenger Vehicles
Executive Insight into Active Steering Trends for Passenger Vehicles
Higher Adoption Rates Hinge on Reducing the Active Steering System Cost
03-Dec-2014
Europe
$1,500.00
Special Price $1,125.00 save 25 %
Description
Dubbed as the next big thing in the automotive industry, active steering solutions failed to live up to the hype. Launched in 2003, BMW’s active steering solution was supposed to be a game changer. With subsequent launches by other original equipment manufacturers (OEMs), namely with rear wheel steering (RWS) and all wheel steering (AWS), the market failed to gain sufficient traction. As of today, most of the OEMs that provided these options are no longer considering active steering solutions as their primary focus and have subsequently exited the market because of the costs associated with it. This private market insight looks into the reason why active steering solutions never gained sufficient traction by investigating consumer needs and pricing considerations, amongst other areas.
Table of Contents
Key Findings
Active Front Steering (AFS)
Rear Wheel Steering (RWS)
Integral Active Steering (IAS)
Methods of Actuation for AFS
Steering Gear Actuated AFS
Column Actuated AFS
Steering Wheel Actuated AFS
Methods of Actuation for RWS
Rear Wheel Actuation
Rear Wheel Actuation (continued)
Pivoted Wheel Steering
AFS System Overview—ZFLS Active Steering
AFS System Overview—BMW Active Steering
RWS System Overview—AISIN
RWS System Overview—ZF Friedrichshafen
Active Steering System Overview—BMW Integral Active Front Steering
Active Steering System Overview—Nissan 4-Wheel Active Steer (4WAS) System
Active Steering System Overview—Renault 4-Wheel Active Steer System
Active Steering System Overview—Takata Active Steering Wheel
Market Overview
Market Status
Dialing Down of AFS Product Focus
Premium OEMs with an Active Steering Solution
Mass Market OEMs with an Active Steering Solution
Case Study—BMW
Case Study—BMW (continued)
Case Study—Ford
Consumer Willingness
Overview of Active Steering Technologies
Overview of Active Steering Technologies—Awareness vs. Understanding vs. Preference vs. Willingness to pay
Key Conclusions and Future Outlook
Legal Disclaimer
List of Abbreviations Used
The Frost & Sullivan Story
Value Proposition—Future of Your Company & Career
Global Perspective
Industry Convergence
360º Research Perspective
Implementation Excellence
Our Blue Ocean Strategy
Popular Topics
| No Index | No |
|---|---|
| Podcast | No |
| Author | Manish Menon |
| Industries | Automotive |
| WIP Number | 9AB2-00-0B-00-00 |
| Is Prebook | No |