European Mobile Sales Force Automation (SFA) Markets

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This research service presents Frost & Sullivan's analysis of the European mobile sales force automation markets.

Table of Contents

European Mobile Sales Force Automation (SFA) Markets, Executive SummarySales Force MobilityPreambleScope of StudyResearch MethodologyEuropean Mobile Sales Force Automation (SFA) Markets, Market OverviewState of the MarketMarket DynamicsMarket DefinitionEuropean Mobile Sales Force Automation (SFA) Markets, Industry ChallengesTop Industry ChallengesIntroductionSecure Mobile Access Still Remains a ConcernLimited Customer Understanding and Differentiation Affect GrowthCustomer Readiness is a Crucial Area That Needs to be Assessed Device Management and Control Issues Need to be Addressed Enterprises Prefer to Wait for Products to Mature and Markets to Develop FurtherVendors' Readiness to Deploy is UncertainLow End-user Adoption Rates Amongst Early Adopters Deter Growth Relatively Low Executive Level Support Caused by the Lack of Effective Mobility Strategy is a HurdleEuropean Mobile Sales Force Automation (SFA) Markets, Market TrendsKey Market TrendsDemand for Real-time Decision MakingIncrease in Demand for Mobilising Enterprise ApplicationsShift in Decision Making from Tactical Sourcing to a More Strategic Mobility Policy'Software-as-a-Service' (SaaS) is a Big OpportunityNew Functionalities Increase the Market SizeEuropean Mobile Sales Force Automation (SFA) Markets, Technology TrendsKey Technology TrendsSupport for Multiple Wireless NetworksChoice of Synchronisation Range of Alternatives to Access ApplicationsThe Choice Between Hosted and 'On-premise' Solutions European Mobile Sales Force Automation (SFA) Markets, Market DriversMarket DriversMarket DriversEuropean Mobile Sales Force Automation (SFA) Markets, Market RestraintsMarket RestraintsMarket RestraintsEuropean Mobile Sales Force Automation (SFA) Markets, Market AnalysisAssesment of the MarketVendors Revisit Their Technology and Partnership StrategiesConsolidation to Continue in This MarketGrowing Mindshare Amongst Enterprise Buyers Carries Hopeful Signs of Growth in the MarketRevenues and ForecastAssumptions and DefinitionsMarket ForecastsCritical Success FactorsKey IndicatorsCompetitive LandscapeThe Playing FieldEuropean Mobile Sales Force Automation (SFA) Markets, Conclusions and RecommendationsMobilising AheadTruly Mobile SFA




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