Fixed Line SMS: Deployment and Return

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Table of Contents

Fixed Line SMS: Deployment and Return, Fixed Line SMSIntroductionIntroduction to the ReportDefinitions and UnderstandingFixed Line SMS DefinedFunctionalityTechnical UnderstandingDevelopment and DeploymentIntroductionExamples of DeploymentRational for DeploymentIntroductionLessons from HistoryDrivers and Barriers to Fixed SMS DeploymentDriving Factors to Fixed SMS DeploymentBarriers to Fixed SMS DeploymentCore Issues Facing Fixed OperatorsStrategic Fit within the Fixed EnvironmentDeployment and ImplementationIntroductionWholesale Pricing and Interconnect AgreementsBilling IssuesGeographic AnalysisHandset DevelopmentAnalysing Potential User GroupsBusiness ApplicationsMass Market Adoption and Strategic DirectionInputs to Marketing StrategySMS Pricing AnalysisPricing Strategy for Fixed OperatorsRevenue Generation PotentialIntroductionRevenue Scenario—InputRevenue ScenariosResidential Revenue Assessment and ObservationsIn ConclusionIn Conclusion




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