Global Autonomous Driving Market Outlook, 2017

Global Autonomous Driving Market Outlook, 2017

The Market is Expected to be Worth $83 Billion by 2025, With the Highest Investment Opportunities in Artificial Intelligence and Vision Sensors

RELEASE DATE
10-Mar-2017
REGION
North America
Research Code: MCCA-01-00-00-00
SKU: AU01452-NA-MO_19785

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Description

With the autonomous vehicle industry racing from zero to warp speed, every aspect of the driving world is set for innovation and transformation. Automakers face the inevitable shift from today's brand loyalty into more functional and lifestyle models tomorrow, where consumers employ automobiles-as-a-service, thus, giving rise to alternative business opportunities within the automotive industry. Moreover, a competitive value and differentiation will evolve from driver-centric features and existing cabin designs to new and innovative spatial considerations and user experiences.
Growing consumer preference for convenient technologies is likely to result in doubling the take rate of level 2 automated driving enabled vehicles in 2016. In 2017 significant investments are likely by Original Equipment Manufacturers (OEMs) in areas of artificial intelligence and cognitive cloud computing solutions that can enable them achieve level 4/5 autonomous driving in the next 5 years. Retrofitted automated driving solutions and AD deployment in shared mobility (taxi) platforms are expected to grow phenomenally. Perception improvement sensors such as mechanical LiDARs are expected to penetrate at a strong pace into autonomous test programs in 2017 as the progress of solid-state LiDAR diminishes.
A few key questions this study intends to answer are as below.
1.     What are the top trends that will drive the automated driving market in 2017? What impact will these trends have on the market?
2.     What are the key developments in the automated driving market to watch out for in 2017? What are the companies to watch in 2017?
3.     What was the size of the total automated driving market in 2016; how is it expected to grow in 2017 and by 2025?
4.     What is the impact of regulatory and macroeconomic trends on market growth?
5.     What are the opportunities available for automated driving vendors (OEMs, disruptors, suppliers, and startups) in 2017?
The ‘perfect’ sensor suite for highly automated driving, requirement of accurate high definition mapping of the globe, hostile legislation in most parts of the world for AD, and inadequate infrastructure growth are some of the important areas that need to be addressed for a smooth transition toward full autonomy in the global automotive industry.
The journey from merely human-operated cars to completely autonomous ones is not a sudden leap, but is a gradual progression. Pioneering semi-automated vehicles is an important milestone toward achieving level 5 automated vehicles. Start-ups and technology leaders are driving fast-tracked innovation in automated vehicle technologies, thereby forcing OEMs, technology providers, and disruptors to partner, acquire, or upgrade Research and Development (R&D) to contend.

Table of Contents

2016 Key Highlights

Potentially Disruptive Business Models Cited by Global Survey of CEOs

2016–2017 Senior Management Top-of-Mind Issues

Autonomous Driving Market—Major OEM Outlook: Global

Noteworthy Start-ups in the Automated Vehicle Ecosystem

Introduction of Level 3 Automated Vehicles

Fastest Growing Vision Technologies Enabling Automated Driving

Sensor Fusion—Critical Step Toward Higher Levels of Automation

Retrofitted AD Solutions

Future Scenarios for Autonomous Driving Deployment

2017 Top 5 Predictions

Research Scope

Vehicle Segmentation

Society of Automotive Engineers (SAE) Definitions and OEM Positioning

Top 8 Transformational Shifts Shaping the Future of Autonomous Driving

Shift 1—Rise of Virtual Assistance

Shift 2—Multi-modal Mobility

Shift 3—Connected Living

Shift 4—New Electric Architectures

Shift 5—Open Source OS

Top Trends Driving the Autonomous Driving Market—2017

Emergence of Automated Driving Connected Taxis

Automated Taxis—Major Market Disruptors

Major Technology Partnerships, Investments and Acquisitions

Case Study—Ford Motor Co.

Rise of Cognitive Mobility

Case Study—Self Driving Olli Enabled by IBM Watson IoT

Artificial Intelligence—Self-learning in Cars

Case Study—Deep Neural Network: Intellectual Property (DNN-IP)

High Definition Mapping for Automated Cars

Case Study—HERE’s HD Live Map (HERE WeGo)

Other Emerging Participants in Mapping

Super Computers—GPU-based Deep Learning

Case Study—NVIDIA Drive PX2: World’s First Supercomputer for AD

Major OEM Strategy for Stepwise Introduction of Autonomous Driving

Positioning of Select OEMs Within Automated Driving

Region-wise Adoption of Autonomous Driving Technologies Till 2025

Global Level Adoption of Semi and Highly Automated Vehicles

Region-wise Year on Year Progression of Automated Driving

Case Study—nuTonomy

Case Study—Oxbotica

Case Study—Oryx Vision

PolySync Technologies

2017 Start-ups Disrupting the Autonomous Driving Market

European Autonomous Driving Market—Overview

North American Autonomous Driving Market—Overview

Japanese Autonomous Driving Market—Overview

Transformation in Autonomous Driving Ecosystem—2017

Growth Opportunity—Investments and Partnerships from OEMs/TSPs

Strategic Imperatives for Success and Growth

The Last Word—Three Big Predictions

Legal Disclaimer

Abbreviations and Acronyms Used

List of Figures
  • 1. Autonomous Driving Market: Major OEM Outlook, Global, 2016–2017
  • 2. Autonomous Driving Market: Level 3 Automated Driving, Global, 2016
  • 3. Autonomous Driving Market: Vision Technologies, Global, 2016–2017
  • 4. Autonomous Driving Market: Sensor Suite Future Outlook, Global, 2016–2020
  • 5. Autonomous Driving Market: Retro Fitment of Ad Solutions, Global, 2016
  • 6. Autonomous Driving Market: Definitions for Levels of Automation, Global, 2016–2030
  • 7. Autonomous Driving Market: Rise of Virtual Assistance, Global, 2016–2017
  • 8. Autonomous Driving Market: Multi-modal Mobility, Global, 2016–2017
  • 9. Autonomous Driving Market: Connected Living, Global, 2016–2017
  • 10. Autonomous Driving Market: New Electric Architectures, Global, 2016–2017
  • 11. Autonomous Driving Market: Open Source OS, Global, 2016–2017
  • 12. Autonomous Driving Market: Automated Taxis, Global, 2016–2025
  • 13. Autonomous Driving Market: Automated Taxis- Major Start Ups, Global, 2016–2025
  • 14. Autonomous Driving Market: Ford’s Collaboration Strategy, Global, 2016
  • 15. Autonomous Driving Market: Cognitive Cloud Computing, Global, 2016–2025
  • 16. Autonomous Driving Market: Case Study—IBM Watson Enabled Olli, Global, 2016
  • 17. Autonomous Driving Market: AI for Automated Driving, Global, 2016–2025
  • 18. Autonomous Driving Market: Deep Neural Network for AD, Global, 2016–2025
  • 19. Autonomous Driving Market: Highly Automated Driving Maps, Global, 2016–2025
  • 20. Autonomous Driving Market: HERE HD Maps, Global, 2016–2025
  • 21. Autonomous Driving Market: Highly Automated Driving Maps of Major Participants, Global, 2016–2025
  • 22. Autonomous Driving Market: Super Computers, Global, 2015–2025
  • 23. Autonomous Driving Market: Super Computers, NVIDIA PX2, Global, 2016–2025
  • 24. Autonomous Driving Market: OEM Competitive Positioning, Global, 2016–2025
  • 25. Autonomous Driving Market: Automated Taxis—nuTonomy, Singapore, 2016–2020
  • 26. Autonomous Driving Market: Oxbotica Startup, Global, 2016–2025
  • 27. Autonomous Driving Market: New Generation of Depth Sensors, Global, 2016–2025
  • 28. Autonomous Driving Market: Open Source Kits for AD, Global, 2016–2025
  • 29. Autonomous Driving Market: Disruptive Start-ups, Global, 2017
  • 30. Autonomous Driving Market: Overview, Europe, 2016–2025
  • 31. Autonomous Driving Market: Overview, North America, 2016–2025
  • 32. Autonomous Driving Market: Overview, Japan, 2016–2025
List of Charts
  • 1. Autonomous Driving Market: Potentially Disruptive Business Models, Global, 2016–2017
  • 2. Autonomous Driving Market: Senior Management Top-of-Mind Issues, Global, 2016–2017
  • 3. Autonomous Driving Market: Future Scenarios of AD Solutions, Global, 2016
  • 4. Autonomous Driving Market: Top Trends, Global, 2017
  • 5. Labor Cost as Percent of Total Operating Costs, Global, 2017
  • 6. Autonomous Driving Market: Major Collaborations-Timeline, Global, 2014–2017 YTD
  • 7. Autonomous Driving Market: Major OEMs Strategy with AD, Global, 2016–2025 and Beyond
  • 8. Autonomous Driving Market: Region-wise Adoption of AD Technology, Global, 2017 and 2025
  • 9. Autonomous Driving Market: Expected YoY Global Adoption Rate of Levels of Automation, Global, 2017–2025
  • 10. Autonomous Driving Market: Region-wise YoY Progression, Global, 2017–2025
Related Research
With the autonomous vehicle industry racing from zero to warp speed, every aspect of the driving world is set for innovation and transformation. Automakers face the inevitable shift from today's brand loyalty into more functional and lifestyle models tomorrow, where consumers employ automobiles-as-a-service, thus, giving rise to alternative business opportunities within the automotive industry. Moreover, a competitive value and differentiation will evolve from driver-centric features and existing cabin designs to new and innovative spatial considerations and user experiences. Growing consumer preference for convenient technologies is likely to result in doubling the take rate of level 2 automated driving enabled vehicles in 2016. In 2017 significant investments are likely by Original Equipment Manufacturers (OEMs) in areas of artificial intelligence and cognitive cloud computing solutions that can enable them achieve level 4/5 autonomous driving in the next 5 years. Retrofitted automated driving solutions and AD deployment in shared mobility (taxi) platforms are expected to grow phenomenally. Perception improvement sensors such as mechanical LiDARs are expected to penetrate at a strong pace into autonomous test programs in 2017 as the progress of solid-state LiDAR diminishes. A few key questions this study intends to answer are as below. 1. What are the top trends that will drive the automated driving market in 2017? What impact will these trends have on the market? 2. What are the key developments in the automated driving market to watch out for in 2017? What are the companies to watch in 2017? 3. What was the size of the total automated driving market in 2016; how is it expected to grow in 2017 and by 2025? 4. What is the impact of regulatory and macroeconomic trends on market growth? 5. What are the opportunities available for automated driving vendors (OEMs, disruptors, suppliers, and startups) in 2017? The ‘perfect’ sensor suite for highly automated driving, re
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Table of Contents | Executive Summary~ || 2016 Key Highlights~ || Potentially Disruptive Business Models Cited by Global Survey of CEOs~ || 2016–2017 Senior Management Top-of-Mind Issues~ || Autonomous Driving Market—Major OEM Outlook: Global~ || Noteworthy Start-ups in the Automated Vehicle Ecosystem~ || Introduction of Level 3 Automated Vehicles~ || Fastest Growing Vision Technologies Enabling Automated Driving~ || Sensor Fusion—Critical Step Toward Higher Levels of Automation~ || Retrofitted AD Solutions~ || Future Scenarios for Autonomous Driving Deployment~ || 2017 Top 5 Predictions~ | Research Scope and Segmentation~ || Research Scope~ || Vehicle Segmentation~ || Society of Automotive Engineers (SAE) Definitions and OEM Positioning~ | Trends Shaping the Global Autonomous Vehicle Market in 2017~ || Top 8 Transformational Shifts Shaping the Future of Autonomous Driving~ || Shift 1—Rise of Virtual Assistance~ || Shift 2—Multi-modal Mobility~ || Shift 3—Connected Living~ || Shift 4—New Electric Architectures~ || Shift 5—Open Source OS~ | Autonomous Major Market and Technology Trends—2017~ || Top Trends Driving the Autonomous Driving Market—2017~ | Key Market Trends~ || Emergence of Automated Driving Connected Taxis~ || Automated Taxis—Major Market Disruptors~ || Major Technology Partnerships, Investments and Acquisitions~ || Case Study—Ford Motor Co.~ || Rise of Cognitive Mobility~ || Case Study—Self Driving Olli Enabled by IBM Watson IoT~ | Key Technology Trends~ || Artificial Intelligence—Self-learning in Cars~ || Case Study—Deep Neural Network: Intellectual Property (DNN-IP)~ || High Definition Mapping for Automated Cars~ || Case Study—HERE’s HD Live Map (HERE WeGo)~ || Other Emerging Participants in Mapping~ || Super Computers—GPU-based Deep Learning~ || Case Study—NVIDIA Drive PX2: World’s First Supercomputer for AD~ | Autonomous Vehicle—Timeline and Major OEM Activities~ || Major OEM Strategy for Stepwise Introduction of Autonomous Driving~ || Positioning of Select OEMs Within Automated Driving~ || Region-wise Adoption of Autonomous Driving Technologies Till 2025~ || Global Level Adoption of Semi and Highly Automated Vehicles~ || Region-wise Year on Year Progression of Automated Driving~ | Key Start-ups to Watch Out For~ || Case Study—nuTonomy~ || Case Study—Oxbotica~ || Case Study—Oryx Vision~ || PolySync Technologies~ || 2017 Start-ups Disrupting the Autonomous Driving Market~ | Regional Market Trends and Analysis—2016~ || European Autonomous Driving Market—Overview~ || North American Autonomous Driving Market—Overview~ || Japanese Autonomous Driving Market—Overview~ | ~ | Opportunity Analysis~ || Transformation in Autonomous Driving Ecosystem—2017~ || Growth Opportunity—Investments and Partnerships from OEMs/TSPs~ || Strategic Imperatives for Success and Growth~ | Key Conclusions and Big Predictions for 2017~ || The Last Word—Three Big Predictions~ || Legal Disclaimer~ | Appendix~ || Abbreviations and Acronyms Used~ | The Frost & Sullivan Story~
List of Charts and Figures 1. Autonomous Driving Market: Major OEM Outlook, Global, 2016–2017~ 2. Autonomous Driving Market: Level 3 Automated Driving, Global, 2016~ 3. Autonomous Driving Market: Vision Technologies, Global, 2016–2017~ 4. Autonomous Driving Market: Sensor Suite Future Outlook, Global, 2016–2020~ 5. Autonomous Driving Market: Retro Fitment of Ad Solutions, Global, 2016~ 6. Autonomous Driving Market: Definitions for Levels of Automation, Global, 2016–2030~ 7. Autonomous Driving Market: Rise of Virtual Assistance, Global, 2016–2017~ 8. Autonomous Driving Market: Multi-modal Mobility, Global, 2016–2017~ 9. Autonomous Driving Market: Connected Living, Global, 2016–2017~ 10. Autonomous Driving Market: New Electric Architectures, Global, 2016–2017~ 11. Autonomous Driving Market: Open Source OS, Global, 2016–2017~ 12. Autonomous Driving Market: Automated Taxis, Global, 2016–2025~ 13. Autonomous Driving Market: Automated Taxis- Major Start Ups, Global, 2016–2025~ 14. Autonomous Driving Market: Ford’s Collaboration Strategy, Global, 2016~ 15. Autonomous Driving Market: Cognitive Cloud Computing, Global, 2016–2025~ 16. Autonomous Driving Market: Case Study—IBM Watson Enabled Olli, Global, 2016~ 17. Autonomous Driving Market: AI for Automated Driving, Global, 2016–2025~ 18. Autonomous Driving Market: Deep Neural Network for AD, Global, 2016–2025~ 19. Autonomous Driving Market: Highly Automated Driving Maps, Global, 2016–2025~ 20. Autonomous Driving Market: HERE HD Maps, Global, 2016–2025~ 21. Autonomous Driving Market: Highly Automated Driving Maps of Major Participants, Global, 2016–2025~ 22. Autonomous Driving Market: Super Computers, Global, 2015–2025~ 23. Autonomous Driving Market: Super Computers, NVIDIA PX2, Global, 2016–2025~ 24. Autonomous Driving Market: OEM Competitive Positioning, Global, 2016–2025~ 25. Autonomous Driving Market: Automated Taxis—nuTonomy, Singapore, 2016–2020~ 26. Autonomous Driving Market: Oxbotica Startup, Global, 2016–2025~ 27. Autonomous Driving Market: New Generation of Depth Sensors, Global, 2016–2025~ 28. Autonomous Driving Market: Open Source Kits for AD, Global, 2016–2025~ 29. Autonomous Driving Market: Disruptive Start-ups, Global, 2017~ 30. Autonomous Driving Market: Overview, Europe, 2016–2025~ 31. Autonomous Driving Market: Overview, North America, 2016–2025~ 32. Autonomous Driving Market: Overview, Japan, 2016–2025~| 1. Autonomous Driving Market: Potentially Disruptive Business Models, Global, 2016–2017~ 2. Autonomous Driving Market: Senior Management Top-of-Mind Issues, Global, 2016–2017~ 3. Autonomous Driving Market: Future Scenarios of AD Solutions, Global, 2016~ 4. Autonomous Driving Market: Top Trends, Global, 2017~ 5. Labor Cost as Percent of Total Operating Costs, Global, 2017 ~ 6. Autonomous Driving Market: Major Collaborations-Timeline, Global, 2014–2017 YTD~ 7. Autonomous Driving Market: Major OEMs Strategy with AD, Global, 2016–2025 and Beyond~ 8. Autonomous Driving Market: Region-wise Adoption of AD Technology, Global, 2017 and 2025~ 9. Autonomous Driving Market: Expected YoY Global Adoption Rate of Levels of Automation, Global, 2017–2025~ 10. Autonomous Driving Market: Region-wise YoY Progression, Global, 2017–2025~
Author Arunprasad Nandakumar
Industries Automotive
WIP Number MCCA-01-00-00-00
Is Prebook No
GPS Codes 9673-A6,9800-A6,9807-A6,9813-A6,9882-A6,9AF6-A6,9B07-C1,9B13-A6,9B15-A6