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Global Customer Analytics Markets, Forecast to 2020
Global Customer Analytics Markets, Forecast to 2020
Predictive Customer Analytics to take Customer Intelligence to Whole New Level, Emerges as Cornerstone of Enterprise Profitability and Productivity
23-Feb-2016
Global
$3,000.00
Special Price $2,250.00 save 25 %
Description
In today’s fast changing environment, an organization’s competitive advantage lies in its ability to readily leverage both its internal and external data to produce value for its customer. The primary objective of most organizations is to be profitable and sustainable, and the key to achieving this is the maximizing and enhancing of its customer lifetime value via customer analytics. This deliverable explores the various dimensions of customer analytics and analyzes how it is used to maximize customer experience and with it, customer lifetime value. It also studies the customer experience analytics landscape, including the trends and drivers impacting the market, and the ecosystem of solution providers supplying various customer analytics solutions to the market.
Table of Contents
Key Findings
Executive Summary—CEO’s Perspective
Customer Analytics Definition
Dimensions of Customer Analytics
Customer Lifecycle
Need to Maximize Customer Lifecycle Value
Market Analysis
Trend Analysis
Market Dynamics—Drivers
Drivers Explained
Market Dynamics—Restraints
Restraints Explained
Vendors and Solutions
Vendors and Solutions (continued)
Customer Analytics Framework
Ecosystem—Customer Analytics Providers
Integrated CEM Vendors
Major Customer Analytics Providers—Salesforce.com
Major Customer Analytics Providers—SAP
Major Customer Analytics Providers—Oracle
Major Customer Analytics Providers—Microsoft
Niche Vendors—Text Analytics
Niche Vendors—Speech Analytics
Niche Vendors—Social Media Analytics
Niche Vendors—Web Analytics
Use Cases—Text Analytics
Use Cases—Speech Analytics
Use Cases—Social Media Analytics
Use Cases—Web Analytics
Conclusion
The Last Word—4 Big Predictions
Legal Disclaimer
The Frost & Sullivan Story
Value Proposition—Future of Your Company & Career
Global Perspective
Industry Convergence
360º Research Perspective
Implementation Excellence
Our Blue Ocean Strategy
Popular Topics
| No Index | No |
|---|---|
| Podcast | No |
| Industries | Information Technology |
| WIP Number | P8EE-01-00-00-00 |
| Keyword 1 | Global Customer Analytics |
| Keyword 2 | Retail Analytics |
| Keyword 3 | Text Analytics |
| Is Prebook | No |