Global Marketing Process Optimization Solutions Market

Global Marketing Process Optimization Solutions Market

Increased Need for Brand Visibility and Organized Marketing Processes Propel Growth

RELEASE DATE
12-Aug-2013
REGION
Global
Research Code: NC52-01-00-00-00
SKU: EM00034-GL-MR_01905

$4,950.00

Special Price $3,712.50 save 25 %

In stock
SKU
EM00034-GL-MR_01905

$4,950.00

$3,712.50 save 25 %

DownloadLink

Pay by invoice

ENQUIRE NOW

Description

Frost & Sullivan defines the global MPOS market as a value chain of product suites that offers marketing departments capabilities including: planning, creating print/digital collateral, managing campaigns/workflow, benchmarking, analyzing, and integrating social media. The main drivers include growing need to structure/optimize marketing in organizations; rising MPOS flexibility/scalability; and increasing company effort to achieve global brand unity. Included are growth by region forecasts, a demand analysis by industry vertical and key trends. An analysis of the competitive structure including vendors' market shares is performed, and key vendors are profiled. The base year is 2012 with forecasts through 2018.

Table of Contents

Executive Summary

Executive Summary (continued)

Executive Summary—Market Engineering Measurements

Executive Summary—Market Engineering Measurements (continued)

Executive Summary—Market Engineering Measurements (continued)

Executive Summary—CEO’s Perspective

Frost & Sullivan Digital Media Value Chain Coverage

Market Overview—Definitions of Market

Market Overview—Definitions of Market (continued)

Market Overview—Definitions of Market (continued)

Market Overview—Marketing Process Workflow

Market Overview—Regions Covered

Market Overview—Segmentation by Region

Market Overview—Segmentation by Deployment Option

Regional Market Life Cycle Analysis

Regional Market Life Cycle—Discussion

Market Overview—Key Questions This Study Will Answer

Drivers and Restraints

Drivers and Restraints (continued)

Drivers Explained

Drivers Explained (continued)

Drivers Explained (continued)

Drivers Explained (continued)

Drivers Explained (continued)

Drivers Explained (continued)

Restraints Explained

Restraints Explained (continued)

Restraints Explained (continued)

Restraints Explained (continued)

Restraints Explained (continued)

Restraints Explained (continued)

Market Engineering Measurements

Market Engineering Measurements (continued)

Forecast Assumptions

MPOS Market—Unit Shipment Forecast

MPOS Market—Revenue Forecast

Revenue Forecast Discussion

MPOS Market—Percent Revenue Forecast by Region

MPOS Market—Revenue Forecast by Region

Revenue Forecast by Region Discussion

MPOS Market—Percent Revenue Forecast by Deployment Option

MPOS Market—Revenue Forecast by Deployment Option

Revenue Forecast by Deployment Option Discussion

MPOS Market—Percent of Revenue by End-user Vertical

Percent of Revenue by End-user Vertical Discussion

MPOS Market—Pricing Forecast

Pricing Methodology

Pricing Trends and Forecast Discussion

Industry Trend Impact on the MPOS Market

Industry Trend Impact on the MPOS Market (continued)

Industry Trend Impact on the MPOS Market (continued)

Industry Trend Impact on the MPOS Market (continued)

Industry Trend Impact on the MPOS Market (continued)

Competitive Analysis—Market Share

Competitive Analysis—Discussion

Competitive Analysis—Discussion (continued)

Competitive Environment

Key Industry Participants

Key Industry Participants (continued)

Competitive Landscape

Competitive Factors and Assessment

Market Participants

Market Participants (continued)

Market Participants (continued)

Market Participants (continued)

Hot Company Watchlist

Hot Company Watchlist—Saepio

Hot Company Watchlist—Saepio (continued)

Hot Company Watchlist—Neolane

Hot Company Watchlist—Neolane (continued)

The Last Word—Predictions

Legal Disclaimer

Market Engineering Methodology

List of Companies Included in “Others”

Partial List of Companies Interviewed

Data Gathering

Additional Sources of Information on the MPOS Market

Learn More—Next Steps

Related Research
Frost & Sullivan defines the global MPOS market as a value chain of product suites that offers marketing departments capabilities including: planning, creating print/digital collateral, managing campaigns/workflow, benchmarking, analyzing, and integrating social media. The main drivers include growing need to structure/optimize marketing in organizations; rising MPOS flexibility/scalability; and increasing company effort to achieve global brand unity. Included are growth by region forecasts, a demand analysis by industry vertical and key trends. An analysis of the competitive structure including vendors' market shares is performed, and key vendors are profiled. The base year is 2012 with forecasts through 2018.
More Information
No Index Yes
Podcast No
Industries Entertainment and Media
WIP Number NC52-01-00-00-00
Is Prebook No