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New Endpoints and Cloud Services Fuel Market Growth
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The enterprise video conferencing market is seeing accelerated demand driven by a focus on simplification, lower-prices, and an infusion of cloud services. The market returned to positive revenue growth in Q1 2015 signaling a turnaround. With the onset of consumerization, user needs have shifted greatly. Users fundamentally want three things - simple and intuitive devices, best experiences, and seamless mobility for anytime anywhere connectivity. The new deployment model is centered on lightweight desktop and mobile applications, simple low-cost but high-quality systems for every room, and lastly scalable and affordable cloud services.
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