Global Virtual Reality Ecosystem, 2017

Global Virtual Reality Ecosystem, 2017

Immersive Technologies Creating New Opportunities Across Vertical Industries

RELEASE DATE
27-Jul-2017
REGION
Global
Deliverable Type
Market Research
Research Code: MD04-01-00-00-00
SKU: IT03428-GL-MR_20464
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Description

This study aims to analyse Virtual Reality (VR) and its applications across vertical industries 2017.

Research Scope:
The research scope of the study includes the following:
•     Technology Trends (which includes smartphone, tethered and all-in-one headsets, tracking technology and platforms)
•     Industry Trends (which includes consolidation, expansion away from gaming and partnerships)
•     Innovative start-ups and vendors in VR
•     The applications of VR in industries and case studies

A general overview of Virtual Reality is given and its relevance to business in 2017. Applications of VR in recent years which offer new opportunities and value propositions are listed for each industry, with a case study analysed. Strategies for navigating Virtual Reality as a enterprise software or IT services company are assessed and the imperative for both to invest and experiment is explained.

Virtual Reality (VR) is a set of technologies with create immersive experiences through digital simulation. VR exists on a spectrum of digital experiences from reality to full digital immersion. Breakthroughs in computing performance, hardware economies of scale and 3D expertise have enabled a resurgence of VR's promise in recent years, and 2017 could mark the beginning of VR’s hockey stick growth trajectory.

Companies across vertical industries are testing and implementing different applications of VR from pure branding exercises through to training and customer service optimization. The Healthcare, Defense, Manufacturing and Automotive sectors have plenty of historical experience with simulation technologies including VR. However, the current wave of software innovation, low price point for hardware and growing developer ecosystem bring radical new possibilities at a much lower cost.

There are many unexplored opportunities in VR across training, media and simulation. Each industry may find new solutions to their own unique challenges. Experimentation is key to finding the biggest opportunities for innovation. This dynamic may be led by content and media platform producers over single-product startups, given the efficiency benefits of reused assets and optimizations for realism in VR. Facebook and Google have already made bold strides towards this future with Social VR application experimentation and YouTube experience respectively.

Key Questions this Study Will Answer:
The following are some of the key questions that this study will provide answers to:
•     What is virtual reality and why is it relevant to the enterprise?
•     What are the key applications of VR for each industry sector?
•     Who are the key providers of VR platforms for consumers?
•     What best practices can be determined from successful strategies using VR in industries?

RESEARCH: INFOGRAPHIC

This infographic presents a brief overview of the research, and highlights the key topics discussed in it.
Click image to view it in full size

Table of Contents

Key Findings

What is Virtual Reality?

The Immersive Technology Spectrum

VR Driven by Hardware Breakthroughs and Design Expertise

Moore’s Law and Exponential Computing Progress

Virtual Reality’s Growth Engine

Timeline of Virtual Reality

Business Opportunities in Virtual Reality

Virtual Reality Headsets

Virtual Reality Tracking and Input Devices

Application Development—Tools and Engines

Platforms and Distribution

Virtual Reality in Connected Industries

VR in Media, Entertainment and Gaming

VR in Industry 4.0

VR in Automotive

VR in Retail

Facebook

Google

Valve

Growth Opportunity—Enterprise VR App Stores

Strategic Imperatives for IT Vendors in Enterprise VR

The Future of Virtual Reality—2017–2022

Implications and Recommendations for Vertical Industries

Legal Disclaimer

List of Figures
  • 1. Microprocessors: Transistor Counts by Date of Microchip Introduction, Global, 1970–2016
  • 2. VR Industry: Timeline of Development, Global, 1838–2017
  • 3. VR Industry: Predictions for Development, Global, 2017–2022
This study aims to analyse Virtual Reality (VR) and its applications across vertical industries 2017. Research Scope: The research scope of the study includes the following: • Technology Trends (which includes smartphone, tethered and all-in-one headsets, tracking technology and platforms) • Industry Trends (which includes consolidation, expansion away from gaming and partnerships) • Innovative start-ups and vendors in VR • The applications of VR in industries and case studies A general overview of Virtual Reality is given and its relevance to business in 2017. Applications of VR in recent years which offer new opportunities and value propositions are listed for each industry, with a case study analysed. Strategies for navigating Virtual Reality as a enterprise software or IT services company are assessed and the imperative for both to invest and experiment is explained. Virtual Reality (VR) is a set of technologies with create immersive experiences through digital simulation. VR exists on a spectrum of digital experiences from reality to full digital immersion. Breakthroughs in computing performance, hardware economies of scale and 3D expertise have enabled a resurgence of VR's promise in recent years, and 2017 could mark the beginning of VR’s hockey stick growth trajectory. Companies across vertical industries are testing and implementing different applications of VR from pure branding exercises through to training and customer service optimization. The Healthcare, Defense, Manufacturing and Automotive sectors have plenty of historical experience with simulation technologies including VR. However, the current wave of software innovation, low price point for hardware and growing developer ecosystem bring radical new possibilities at a much lower cost. There are many unexplored opportunities in VR across training, media and simulation. Each industry may find new solutions to their own unique challenges. Experimentation is key to finding the biggest opportu
More Information
Deliverable Type Market Research
No Index No
Podcast No
Table of Contents | Executive Summary~ || Key Findings~ | Introduction to Virtual Reality~ || What is Virtual Reality?~ || The Immersive Technology Spectrum~ || VR Driven by Hardware Breakthroughs and Design Expertise~ || Moore’s Law and Exponential Computing Progress~ || Virtual Reality’s Growth Engine~ || Timeline of Virtual Reality~ || Business Opportunities in Virtual Reality~ | Virtual Reality Hardware, Development, and Distribution~ || Virtual Reality Headsets~ || Virtual Reality Tracking and Input Devices~ || Application Development—Tools and Engines~ || Platforms and Distribution~ | Virtual Reality Content and Industry Applications~ || Virtual Reality in Connected Industries~ || VR in Media, Entertainment and Gaming~ || VR in Industry 4.0~ || VR in Automotive~ || VR in Retail~ | Key in Virtual Reality~ || Facebook~ || Google~ || Valve~ | Growth Opportunities and Companies to Action~ || Growth Opportunity—Enterprise VR App Stores~ || Strategic Imperatives for IT Vendors in Enterprise VR~ || The Future of Virtual Reality—2017–2022~ | The Last Word~ || Implications and Recommendations for Vertical Industries~ || Legal Disclaimer~ | The Frost & Sullivan Story~
List of Charts and Figures 1. Microprocessors: Transistor Counts by Date of Microchip Introduction, Global, 1970–2016~ 2. VR Industry: Timeline of Development, Global, 1838–2017~ 3. VR Industry: Predictions for Development, Global, 2017–2022~
Author Vijay Michalik
Industries Information Technology
WIP Number MD04-01-00-00-00
Is Prebook No