Table of Contents
1. Executive Dashboard
Purpose of this Experiential Study
5 Step Process to Transformational Growth
Growth Environment
Visioning Scenarios
Growth Pipeline
Growth Strategy
Growth Implementation
Enterprise Communications and Collaboration Landscape
Strategic Imperatives for Conferencing Service Providers (CSPs)
2.
Growth Environment—Market Overview
Enterprise Communications and Collaboration Landscape
Conferencing Services Provider Landscape
Features and Pricing by Conferencing Service
Key Market Drivers, Global, 2015–2020
Web and video conferencing services
Flexible work models
Growing number of mobile workers
Other drivers
Key Market Restraints, Global, 2015–2020
Availability of freemium and declining conferencing service prices
Low awareness and adoption
Difficulty in attaching hard ROI to conferencing services
Other restraints
3.
Market Forecasts
Volume and Pricing Forecast—Audio Conferencing Services
Seats and Pricing Forecast—Hosted Web Conferencing Services
Seats and Pricing Forecast—Hosted Video Conferencing Services
Revenue Forecast—Global Conferencing Services Market
4.
Visioning Scenarios
Macro to Micro Visioning
Visioning Scenarios for the Conferencing Services Market
Top Predictions for the Conferencing Services Market
5.
Growth Pipeline
Levers for Growth
Vision and Strategy
Brand and Demand
6.
Vision and Strategy—Growth Opportunities
Collaboration Vision
Connected Work
WebRTC Applications
Social Collaboration
Bring-Your-Own-App (BYOA)
Analytics
User Adoption Services
Virtual Events
Freemium
Others
7.
Brand and Demand—Growth Opportunities
Third Party Validation
Innovation and Transformation
ROI
Best-in-Class
Return on Collaboration (ROC)
Sales and Marketing Use Cases
Others
8.
Growth Opportunities Matrix
Identifying Your Company’s Growth Zone
Growth Opportunities 1-15—Vision and Strategy - Rate Relevance vs. Internal Capabilities for Your Company
Growth Opportunities 16-30—Brand and Demand - Rate Relevance vs. Internal Capabilities for Your Company
Growth Opportunities Matrix - Develop this Matrix for Your Company
9.
Growth Strategy and Implementation
Growth Strategies for Your Company
Prioritized Opportunities through Implementation - Recommended approach
10.
Legal Disclaimer
11.
Appendix
Abbreviations and Acronyms Used
Infographic
List of Figures & Charts
1. 5 Step Process to Transformational Growth
2. Enterprise Communications and Collaboration Landscape
3. Conferencing Services Total Market
4. Conferencing Services Provider Landscape
5. Features and Pricing by Conferencing Service
6. Total Conferencing Services Market: Key Market Drivers and Restraints, Global, 2015–2020
7. Visioning Scenarios for the Conferencing Services Market
8. Levers for Growth
9. Growth Opportunities 1-15—Vision and Strategy
10. Growth Opportunities 16-30—Brand and Demand
11. Prioritized Opportunities through Implementation
1. Audio Conferencing Services: Volume and Pricing Forecast, Global, 2014–2020
2. Hosted Web Conferencing Services: Seats and Pricing Forecast, Global, 2014–2020
3. Hosted Video Conferencing Services: Seats and Pricing Forecast, Global, 2014–2020
4. Conferencing Services Market: Revenue Forecast, Global, 2014–2020
5. Growth Opportunities Matrix