Growth Opportunities in the VoIP Access and SIP Trunking Services Market

Innovative Providers Leverage Existing SIP Infrastructure for Advanced Voice Services

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The VoIP access and SIP trunking market remains on pace to become the default connection between on-premises customer platforms and the public switched telephone network (PSTN).The study discusses market drivers and restraints, as well as market and technology trends. It also provides market share analysis. In addition, Frost & Sullivan has identified 11 growth opportunities for North American IP-based voice access providers. These opportunities span vision, strategy, products, services, business models, marketing, partnerships, sales, and support initiatives. This research enables service providers to review existing growth opportunities and determine which best apply to their own business.

Table of Contents

1. Executive Dashboard
Purpose of this Experiential Study
5 Step Process to Transformational Growth
Growth Environment
Visioning Scenarios
Growth Pipeline
Growth Strategy
Growth Implementation
Strategic Imperatives for Service Providers
Growth Opportunities for Service Providers
2. Growth Environment—Market Overview
Market Definitions
IP-based Voice Access Services Total Market
VoIP Trunking Services
SIP Trunking Services
Basic VoIP Access Services
Drivers and Restraints
Market Drivers
Current unified communications platforms are optimized for SIP trunking rather than legacy services
ROI benefits of converged IP-based access services are pushing businesses to VoIP access and SIP trunking
Requirements for hybrid deployments drive adoption of SIP trunking services along with hosted IPT solutions
Attractive pricing and value-added services push migration from legacy services to SIP trunking
Innovative control capabilities create new use cases for SIP services
Market Restraints
Passive migration strategies used by providers slow SIP trunking adoption
Cloud-based UC services offer a compelling alterative to on-premises platform upgrades
SIP interoperability concerns and manual processes complicate and slow deployments
CPaaS solutions could marginalize need for on-premises infrastructure and SIP trunking services
WebRTC applications could reduce reliance on the PSTN
3. Market Forecasts
Revenue and Installed User Forecast—VoIP Access and SIP Trunking Services Market
Pricing Forecast—VoIP Access and SIP Trunking Services
Percent of User Forecast by Implementation—VoIP Access and SIP Trunking Services
Customer Size—VoIP Access and SIP Trunking Services
Demand Analysis—VoIP Access and SIP Trunking Services
Market Share—VoIP Access and SIP Trunking Services
4. Visioning Scenarios
Macro to Micro Visioning
Trends/Factors Impacting the VoIP Access and SIP Trunking Services Market
Top Predictions for the VoIP Access and SIP Trunking Services Market
5. Growth Pipeline
Levers for Growth
6. Vision and Strategy—Growth Opportunities
Growth Opportunity 1—Hybrid Deployment Models
Growth Opportunity 2—UC Application Overlay
Growth Opportunity 3—CPaaS/API Economy
Growth Opportunity 4—SIP Trunking Everywhere
Growth Opportunity 5—Market Consolidation
Growth Opportunity 6—Deployment Acceleration
7. Brand and Demand—Growth Opportunities
Growth Opportunity 7—Feature Awareness
Growth Opportunity 8—Converged Services
Growth Opportunity 9—Brand Recognition
Growth Opportunity 10—Lead Generation
Growth Opportunity 11—Market Differentiation
8. Growth Opportunities Matrix
Identifying Your Company’s Growth Zone
Growth Opportunities 1-6—Vision and Strategy
Growth Opportunities 7-12—Brand and Demand
Growth Opportunities Matrix
9. Growth Strategy and Implementation
Growth Strategies for Your Company
Prioritized Opportunities through Implementation
Prioritized Growth Opportunities
Actionable Strategies
Business Case Development
Implementation
Legal Disclaimer
10. Appendix
Abbreviations and Acronyms Used
List of Companies Included in “Others”


List of Figures & Charts

1. VoIP Access and SIP Trunking Services Market: Key Market Drivers and Restraints, Global, 2016–2020


1. VoIP Access and SIP Trunking Services Market: Revenue and Installed User Forecast, North America, 2014–2020
2. VoIP Access and SIP Trunking Services Market: Pricing Forecast, North America, 2014–2020
3. VoIP Access and SIP Trunking Services Market: User and Pricing Forecast, North America, 2014–2020
4. Total VoIP Access and SIP Trunking Services Market: Percent of Revenue by Customer Employee Size, North America, 2015
5. Total VoIP Access and SIP Trunking Services Market: Penetration Analysis, North America, 2014–2020
6. Total VoIP Access and SIP Trunking Services Market: Percent Sales Breakdown, North America, 2015



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