Harnessing Social Media for Social Customer Care

Strategies to make Social Media an effective Customer Care channel

  • Research Code : 9857-00-31-00-00
  • SKU : IT00132-NA-MR_01126
  • Share this :
  • Release Date : 25-Jan-2013
  • Region : North America
  • Request Study Sample

Availability: In stock

The contact center industry has been pushing the use of social media for over three years. However, adoption of social media as a fully-developed channel has not kept up with the hype. Now, with the help of vendors marketing into this space, customer contact organizations are developing this new channel, using intelligence gleaned from it across the organization. This Market Insight explores the challenges and best practices involved when turning social media into social customer care as part of a corporate social media strategy.

Regular Price: USD 1,500

Special Price USD 1,275

15% OFF

* Required Fields

Regular Price: USD 1,500

Special Price USD 1,275

Pay By Invoice

Be the first to review this product


1. Primary Research

Our analysis is based on comprehensive primary research conducted with core market participants.

2. Global Coverage

Unparalleled coverage of geographies, our analyst & consultant teams are based in 42+ offices spanning the globe.

3. Breadth of Vertical Industries

We cover the broadest spectrum of markets to provide our clients with the most relevant analysis and transformational insights.

4. Visionary Innovation Research

With on-going transformational shifts, our visionary innovation research prepares you with information on key megatrends shaping the future of your industry.

5. Mega Trends

Mega Trends are global forces that transform business, societies and economies.

6. Convergence Research Coverage

Taking an approach of analysing a macro-to-micro impact, our convergence research helps you prepare against an impending 'Kodak moment'.