Hot TopicRetail IT Trends in Brazil

How Technology Impacts the Retail Sector in the Customer Era

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In this Hot Topic, Frost & Sullivan identifies key areas across the retail sector where the benefits of technology are most acutely felt. It analyzes the key drivers and restraints for technology adoption by retailers and identifies major IT trends in the sector in Brazil, such as online commerce, social networks, RFID, analytics and omni channel integration, illustrating their relevance with local case studies.

Table of Contents

Hot Topic—Retail IT Trends in BrazilExecutive SummaryExecutive Summary—Key FindingsThe Brazilian Retail SectorIntroduction26Retail Companies Segmentation per RevenueRetail Companies Segmentation per Revenue (continued)Retail Sector X-Ray—Building Material RetailRetail Sector X-Ray—SupermarketsRetail Sector X-Ray—Drugs & CosmeticsRetail Sector X-Ray—Household Appliances and FurnitureRetail Sector X-Ray—Other Relevant Retail SegmentsKey Drivers for Technology Adoption in RetailKey Drivers for Technology Adoption in Retail ExplainedKey Drivers for Technology Adoption in Retail Explained (continued)Key Restraints for Technology Adoption in Retail Key Restraints for Technology Adoption in Retail ExplainedKey Restraints for Technology Adoption in Retail Explained (continued)Technology Trends in Retail#1Main Technology Trends in RetailMain Technology Trends in Retail (continued)Main Technology Trends in Retail (continued)Main Technology Trends in Retail (continued)Main Technology Trends in Retail (continued)Main Technology Trends in Retail—Success Case Stories: m-commerceMain Technology Trends in Retail—Success Case Stories: Social NetworksMain Technology Trends in Retail—Success Case Stories: RFIDMain Technology Trends in Retail—Success Case Stories: AnalyticsTechnologies Supporting Main Retail TrendsEnd-user InsightsTechnology Adoption—End-User InsightsTechnology Adoption—End-User Insights (continued)Technology Adoption—End-User Insights (continued)The Last WordIT Impact in Retail Business ModelsIT Impact in Retail Business Models (continued)IT Impact in Retail Business Models (continued)Key TakeawaysList of Associations Used as Source in this StudyLegal DisclaimerThe Frost & Sullivan StoryThe Frost & Sullivan StoryValue Proposition: Future of Your Company & CareerGlobal PerspectiveIndustry Convergence360º Research PerspectiveImplementation ExcellenceOur Blue Ocean Strategy




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