The entrance of Japanese network operator NTT DoCoMo into western Europe, with partner KPN Mobile, will inject new life into the European wireless internet sector. i-mode services in western Europe will be based on transferable components of the business model and technology of i-mode in Japan, with content being created for local trends and culture. This report provides a market overview and comparison of wireless Internet services in western Europe and Japan. It looks at the evolution paths of Wireless Application Protocol (WAP) services in Europe and NTT DoCoMo's i-mode service in Japan, with a strategic analysis of how they have evolved, current market conditions, and how they will continue to be developed and grow in the future.
Table of Contents
i-mode in Europe, Executive SummaryWAP and i-mode Services in Western EuropeIntroductionMajor Findings and Issues
Conclusioni-mode in Europe, Wireless Information ServicesBrief OverviewEvolution and UptakeUsage of the Wireless InformationTimeline for Adoption of Wireless Information Services in Europei-mode in Europe, i-mode in JapanExamining i-mode's Success and EvolutionThe Evolution of NTT DoCoMoWhat is i-mode?FiguresMarketing the i-mode ServiceBusiness ModelContent: Official and UnofficialNetwork Technology and Handsetsi-mode's Success in Japani-mode in Europe, WAP in EuropeWAP EvolutionWhat is WAPMarketing of WAP ServicesBusiness ModelContentNetwork Technologies and Handsetsi-mode in Europe, WAP and i-modeKey DifferencesSubscribers and RevenuesMarketingContentNetworks and SpecificationsCulturei-mode in Europe, WAP EvolutionWhat is Happening now with WAPChallenges and Obstacles to Future SuccessM-Services and WAP 2.0Forecasts: WAP in Europei-mode in Europe, i-mode Outside of Japani-mode in Europe and AbroadNTT DoCoMo's International Holdingsi-mode Roll Out Plans in EuropeOverview: KPN and NTT DoCoMoForecasts: i-mode in Europei-mode in Europe, Next GenerationDevelopment of Wireless Information Services3Gi-mode in Europe, Key Companies and OrganisationsWireless Information Services Market LeadersNetwork Operators and Service ProvidersManufacturersTrade Groups and Associationsi-mode in Europe, GlossaryKey Terms and ConceptsDefinitions and Explanations