Impact of Artificial Intelligence on Autonomous Driving Development

6 OEMs to Have Ai-incorporated Autonomous Driving Software by 2022 but to be Focused on Object and Road Furniture Detection Rather than on Core Decision Engine Software

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With the autonomous vehicle industry racing from zero to warp speed, every aspect of the driving world is set for innovation and transformation, and Artificial Intelligence (AI) development in autonomous driving is to bring that transformation, as it is capable of achieving more than what can be imagined. For situations that require hours of programming for dealing with one particular scenario while driving can now be dealt by a deep neural network, wherein the data scientist just needs to expose the DNN to thousands of images from which it can learn. For true enablement of Level 4 and Level 5 automated driving, the system should be functional in all weather and driving conditions. Deep learning is expected to be the most adopted approach to develop AI as it learns and starts to think by itself without the need of regular human intervention. This means that the AI will be capable of dealing with the several use cases displaying advanced levels of thinking which is required for autonomous vehicle to function in the real world. This is what is happening in AI development for robotics, which is briskly percolating for AD development. Using deep neural networks, the system can make decisions that provide a clear understanding of the driving scenarios and can make justified decisions when driving in the autonomous mode. Besides safety and autonomous driving, AI would be present in several aspects in the automotive industry such as speech recognition, computer vision, connected cars, and virtual assistants. OEMs in the market would like to partner with skilled startups to develop their capabilities to a broader sense. Advantages of using the AI approach include low lead time for development, ease of testing, addition of a wider range of use cases for autonomous driving, and reduced cost of development as compared to the traditional approach. Object detection, classification, and subsequent learning for decision making based on an internally learnt algorithm to help fasten development. The industry still remains uncertain of the actual power of AI. Direct access to cars enables hackers to compromise the security of the vehicle and user. Data ownership and usage rights are another key concern for end users. Currently, all data gathered are owned by the OEMs. It is difficult for the programmers to validate what the system has learnt after training. Several simulations are required to assess the software capability. Moreover, the industry today lacks a well-defined framework for use of AI in autonomous driving.

Table of Contents

1. Executive Summary
Key Findings
Top Trends Driving the Development of AI for AD
Levels of Automation Defined With Regard to AI
Expanding Universe of AI in AD—Vital Pillars
Value Chain Development of AI in Universe of AD
Noteworthy Companies With AI Capabilities—By Region
Major Tech Companies’ Approach—Overview
Adjoining Revenue Opportunities for Artificial Intelligence in AD
Major Challenges in Implementation of AI in AD
Key Trends
2. Research Scope and Segmentation
Research Scope
3. Automated Driving Artificial Intelligence versus Traditional Approach
Traditional Approach Versus Deep Learning Approach
AI—Key Differentiators
Dependence of AI Development on Software
Progression of AI in Autonomous Vehicles
Disruption in the Automotive Industry with Developing AI
Role of Data Flow in AI in AD Cars
4. Deep Learning in AI
DNN to Drive Self-learning AI
Deep Neural Network—Training Cycle
Challenges for Deep Learning Adoption for AD
Machine Learning Approach—Case Study: Oxbotica
Deep Learning Approach—Case Study 1: Drive.ai
CNN—Case Study: AIMotive
5. Innovation Through Partnerships
NVIDIA—A Complete End-to-end AI Solution: Hardware
NVIDIA—A Complete End-to-end AI solution: DL Software
NVIDIA’S Activity—Highlighted Partnerships
Companies Ahead in the Business—Overview
6. Major OEM Activities
Major OEMs and AI—How They Rate Against Each Other?
7. Growth Opportunities and Companies to Action
Growth Opportunity—Investments and Partnerships from OEMs/TSPs
Strategic Imperatives for Success and Growth
8. Conclusions and Future Outlook
Conclusion and Future Outlook
Legal Disclaimer
9. The Frost & Sullivan Story

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List of Figures & Charts

1. Artificial Intelligence (AI) in Autonomous Driving (AD) Market, Global, 2016–2023
2. AI in AD Market: Impact of AI influencers on AD, Global, 2017
3. AI in AD Market: Definitions, Global, 2016–2023 and beyond
4. AI in AD Market: Expanding Universe of AI, Global, 2016–2023
5. AI in AD Market: Expanding Universe of AI, Global, 2016–2023
6. Companies to Watch Out for in the AI Space: Shortlisted Startups, Global, 2017
7. AI in AD Market: Major Technology Companies, Global, 2016–2023
8. AI in AD Market: Revenue Opportunities, Global, 2016–2023
9. AI in AD Market: Key Challenges in Implementation, Global, 2016–2023
10. AI in AD Market: Key Market Trends, Global, 2016
11. AI in AD Market: Traditional Versus Deep Learning Approach for Object Detection, Global, 2016–2023
12. AI in AD Market: Key Differentiators, Global, 2016
13. AI in AD Market: Deep Neural Network for AD, Global, 2016–2023
14. AI in AD Market: Deep Neural Network for AD, Global, 2016–2023
15. AI in AD Market: Standout Challenges in Implementing DL, Global, 2016–2023
16. AI in AD Market: Deep Learning Approach-Drive.ai, Global, 2016–2023
17. AI In AD Market: Deep Learning (CNN) Approach-AIMotive, Global, 2016–2023
18. AI in AD Market: Hardware Support for AI in AD-NVIDIA, Global, 2016–2023
19. AI in AD Market: Software Support for AI in AD- NVIDIA, Global, 2016–2023
20. AI in AD Market: Collaborations for AI Introduction-NVIDIA, Global, 2016–2023
21. AI in AD Market: Overview of Major Tech Companies, Global, 2016–2023
22. AI in AD Market: Overview of Major OEMs, Global, 2016–2023
23. AI in AD Market: Key Conclusions, Global, 2016–2023


1. AI in AD Market: Software Dependence, Global, 2016–2025
2. AI in AD Market: Progression of AI, Global, 2016–2025
3. AI in AD market: Timeline in Disruption, Global, 2016–2023 and beyond
4. AI in AD Market: AI for Automated Driving Concept, Global, 2016–2023
5. AI in AD Market: Oxbotica Startup, Global, 2016–2023



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