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  1. 28 Oct 2013  |  Global  |  Customer Research

    Competing in the Global Contract Manufacturing Market

    What Pharmaceutical and Biotechnology Companies Want and How to Compete for their Business

    The overall objective of this study was to provide contract manufacturing organizations (CMOs) a sound basis for formulating an effective strategy to compete in the market, including areas of opportunities and threats. As far as the market dynamics and CMO selection are concerned, overall satisfaction and likelihood of contract renewal are in the 4...

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