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  1. 25 Oct 2017  |  North America  |  Market Research

    OTT Services Yet to Achieve Service & Monetization Parity Across Traditional & Online Broadcasts

    As consumers shift content consumption preferences, existing services highlight many shortcomings of the OTT ecosystem

    Content services are most beloved when they offer delightful, consistent, cross-device OTT experiences, which are at par with conventional live linear managed experiences. While tier-1 services such as Comcast and others are coming closer to this idea in the United States, the overall problem is far from solved. Even a decade after Netflix and Hulu...

  2. 25 Oct 2017  |  North America  |  Market Research

    Analysis of Fastly’s New Approach to Load Balancing in the Cloud

    Cloud Load Balancers Address the Traditional Shortcomings of Appliance-based Solutions

    Load balancing in the cloud is not a novel concept. Akamai, Neustar, Dyn, and AWS have been offering DNS-based cloud load balancing for a long time. The cloud based approach has many benefits over more traditional appliance-based solutions, but there are still a number of shortcomings. Fastly’s recently released load balancer product takes an int...

  3. 25 Oct 2017  |  North America  |  Market Research

    Apple’s HEVC Adoption to Drive Hikes in Encoding Costs Requiring Cloud Hardware Acceleration

    In a Fragmented Market, Content Owners Must Decide if They Need to Support Three Codecs (H.264, H.265, and VP9) Going Forward

    For the last 10 years, H.264/AVC has been the dominant video codec used for streaming but with Apple adopting H.265/HEVC in iOS 11 and Google heavily supporting VP9 in Android, a change is on the horizon. Next year the Alliance for Open Media will release their AV1 codec which will again improve video compression efficiency even further. The end re...

  4. 28 Sep 2017  |  North America  |  Market Research

    Global Enterprise Video Platforms Market, Forecast to 2023

    Market Consolidation and Convergence in Product Offerings are Key Themes Driving Market Progression

    The enterprise video platforms market continues to grow steadily thanks to demand and investment from large, global enterprises across all industry segments looking for a better way to communicate with a younger, more dispersed workforce and also with their customers, partners, suppliers, and investors. The study offers a closer look at key drivers...

  5. 21 Sep 2017  |  North America  |  Market Research

    PacketZoom Aims to Solve TCP Slow Start by Boosting Mobile App Performance

    Even if TCP Looks Inevitable, PacketZoom Claims that Outperforming TCP Is Not as Challenging as It May Currently Appear

    TCP is a protocol meant for stable networks, and all too often, mobile is anything but stable, with unreliable and often bottlenecked connections that conflict with TCP methodologies such as slow starts on transfers. The problem is certainly complex, when many moving pieces are involved, especially when dealing with the last-mile. However, if the p...

  6. 21 Sep 2017  |  North America  |  Market Research

    The Impact of Apple's HEVC Announcement for the Streaming Media Industry

    HEVC has Seemingly been Prioritized by the Industry as the Next Generation Codec of Choice

    As CE manufacturers push the bounds on display technologies, and with 360 and VR production companies demonstrating ever more creative content, the capacity of networks will be taxed to levels much greater than seen today. For this reason, Apple's announcement at its 2017 Worldwide Developers Conference that it is supporting HEVC in High Sierra (ma...

  7. 05 Jul 2017  |  North America  |  Market Research

    Content Licensing Costs Too High for OTT Services to be Profitable

    Profit and Loss of the OTT Business will become Critical for all Companies in the Space.

    Given how popular OTT services are, it isn’t immediately apparent how OTT providers are actually going to make money and become profitable. For years, it was assumed that the key to the success of any OTT business was simply to get enough scale and subscribers to cover the costs of licensing and distributing content. While there are a lot of choi...

  8. 05 Jul 2017  |  North America  |  Market Research

    Best Practices for Using A Multi-CDN Strategy

    Multi-CDN Deployments Are Getting Plenty of Traction in the Industry.

    The debate surrounding the use of a multi-CDN strategy has been gaining momentum over the last few months, with more case studies showing how it can be done. For a while now, multiple vendors have provided CDN load-balancing as a service, and in that time, customers have learned a lot about the process of configuring CDNs to improve quality and mat...

  9. 05 Jul 2017  |  North America  |  Market Research

    OTT Growth Not A Big Driver of Revenue for CDNs

    Understanding the Impact of OTT Services on CDN’s Revenue

    The growth of OTT and all video services is having a positive impact on the CDNs, but the growth of these services is tempered by the fact that: the actual rate of growth is small, pricing for the services is low, traffic is split out amongst multiple CDNs, and the number of bits needed to view on mobile and tablets is 2/3 smaller than what’s nee...

  10. 30 Jun 2017  |  North America  |  Market Research

    Best Practices For CDN Origin Storage

    The Emphasis is on CDN Services to Manage Production Workflows and Improve the End-user Experience.

    CDN is a highly scalable network that handles most requests from edge cache without impacting the content distributor’s origin and application infrastructure. However, the content must be available for retrieval on cache miss or when the request has to pass to the application. Whether the assets are videos, images, files, software binaries, or ot...